Category: Featured

Alison J. Prince stands in front of a wooden door, ready to open it.

The Power of Pricing Psychology in Ecommerce

Pricing psychology is a strategy that should never be underestimated–especially in the competitive world of ecommerce. There are different strategies to achieve increased revenues, but in this article, we’ll be specifically unraveling the influence of pricing psychology. How you price your products can significantly influence consumer behavior and purchasing decisions. We’ll

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Alison J. Prince points to her phone. The screen is shown to the camera.

Are These on Your List Too? Best Books for Biz Owners

Whether you’re a beginner entrepreneur or one who is a little more seasoned, you probably already know that it’s a job that requires you to constantly be learning—even if sometimes you’re doing it on your own. I am constantly looking for blogs, podcasts, and articles that can help me improve

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