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Alex Ortner | Tapping To Stay In Control Of Your Thoughts and Emotions

Lately, each day I’m presented with something new that I would have never thought to be true a few months ago, and in this episode I have Alex Ortner on to discuss one way of dealing with all of the change and uncertainty.

Do you feel the same way?!

This held true the other day when I was looking at my Secret Trend Generator software. (which you can get access to in the $0-100k course) As I was scrolling through, I noticed that face masks were trending in sales. Yea, face masks. If you are reading this 6 months from now, I really hope this sounds crazy. I can surely tell you that 6 months ago I would call you crazy if you told me face masks would show as trending. 

But, these are the times we are living in and I hope that you and your family are moving forward each day.

Alex Ortner


Don't Knock It Until You Try It

You’ve probably heard me reference the Brendon Burchard mastermind that I attended a few months ago. There were so many amazing people there, including Mel Abraham, who I just had on the podcast to talk about how to financially fortify your business during these crazy times.

Well, I know there are other areas besides business that you might need help with nowadays. And, one of the biggest of them is controlling what’s going on between your ears.

With all the uncertainty out there, this is something we all need. 

To help with this, I brought on someone else I met at that mastermind, Alex Ortner. Alex is the co-owner of The Tapping Solution, a company with a mission to bring “Tapping”, a simple, effective, natural healing method into the mainstream. With over 3 million people attending their summits and hundreds of thousands of downloads of their app, I’d say they are on the right track.

But, if you’re like I was, you might need a little more convincing before jumping on the Tapping bandwagon. In this interview, Alex Ortner is going to share how it can help you as an entrepreneur and mom. In particular with controlling our emotions, mindset, habits, and belief systems with all the craziness going on in the world right now.


Is Your Brain Playing Tricks?

Alex explained that you have two parts of the brain – the old and the new. The old part, the amygdala, is responsible for the “fight or flight” response that we get. Which, when walking through the wilderness surrounded by big ole’ mean creatures, was quite handy to keep us alive to see another day. See something in the bushes – run! 

This worked great then, but life has evolved a bit since our ancestors were living a nomadic life. That’s why Alex Ortner says we need a way to control our thoughts. The fight or flight response just isn’t as relevant today. In fact, it’s working against a lot of us. When we want to pursue that idea or expand our business, this part of our brain throws up a red flag and tells us not to do it. Alex says that it associates these risks to the same life-threatening risks our ancestors faced. But, if you always let your brain talk you out of it, you’ll never make any progress in your business because a lot of it is scary – just not that kind of scary.

Knowing this – do you think your amygdala has been playing tricks on you and slowing down your business?


Alex Ortner Explains What Tapping Is

Well, at its core, Alex says it’s a very simple concept that has you tap on certain parts of the body to send a calming signal to the brain. Yea, I was probably thinking the same thing you are about right now, but let’s get into why this actually works.

Remember that amygdala thing I mentioned above? Well, the goal of Tapping on certain parts of the body is to get that thing under control! Whether it be the stress from what all is going on right now or some big new project for your online shop, you want your brain to make clear and rational decisions. But, if left up to your amygdala, that’ll never happen. 

Alex shared a ton of background research that has been done in the past 5-10 years to validate that this is a real thing. In fact, he shared a study that showed that cortisol levels on a group doing Tapping went down 48% faster than a group doing Talk Therapy. You’ve got my attention now, Mr. Ortner.


Tapping To Get Through The Pandemic 

Do you get sucked into the news of all the bad happening right now and leave with a feeling of anxiety and overwhelm? Yea, I’m right there with you.

As business owners and moms, there is something constantly getting thrown our way right now. I’d bet your kids are at home with you like mine are and just handling that can seem like enough. Then you add in all the challenges that come with running a business right now and you might seem like you want to explode. 

Alex says that Tapping is a solution to help calm this noise and think clearly so you can react appropriately and move your business forward. With all noise, you need some mechanism to lean on to ensure you aren’t stressed out of your mind and anxious every minute of the day. 

When done right, this might be your tool.


Alex Ortner Explains The Tapping Locations On The Body  

Alex Ortner described the 9 different places that are used in the Tapping technique. He starts with the easiest to explain, which is the side of your hand. Think about if you were going to karate chop something – the part of the hand that you would envision hitting is the area – that’s location number 1.

The other 8 points are scattered around the body.

2 – Inside of eyebrow

3 – Outside of the eyes

4 – Under the eyes

5 – Under the nose on the lip

6 – On your chin

7 – The sides of your Collar bone

8 – Under your arms, below the armpit

9 – Top of the head

Alex said there are other locations as well, but as a beginner, this is all we should be concerned with for now.


Getting Started Tapping with Alex Ortner

After Alex Ortner explained the points on the body, we actually did a few rounds live on the podcast! Before we started, Alex explained the basics of how it works.

To get started, first you recite the setup phrase, which is a fill in the blank. 

“Even though I have this _________.

I deeply and completely accept myself.”

Alex mentioned that some people find this a bit to “woo” and substitute the second part for something a bit more fitting for them. So, if you aren’t into that, maybe try to change it up.

I had Alex walk through a Tapping session for helping someone fall asleep, which you can follow along with. Speaking of falling asleep, Alex recommended that you implement this into a morning and evening routine to get the most from it. But, keep in mind that he said this is something that you can implement at any point throughout the day.

If you want to follow along with me for my first Tapping session, then be sure to pay attention around the 28-minute mark in the episode. That’s when we start setting it up to go through.

If you’re like me and want that guidance then be sure to check out their app, The Tapping Solution


With the quarantine impacting everyone, having a technique like this can be the difference between pulling your hair out and moving your business forward. Whether you think it’s “woo woo” or not, I encourage you to at least try it and see if it helps you in some way. What’s the worst that could happen?

I’m going to keep bringing you ways to help make it through this tough time, so you can keep moving forward with a smile on your face and sales on your dashboard. 


Listener Love…

    by famobr from United States

    Alison’s podcast is SOOOO INSPIRATIONAL!!! I am a chicken but want so badly to start my own business! I am so inspired by her and I can’t wait each week to listen to her podcasts on my walks! I found her by accident ( I don’t believe anything is by accident) but during quarantine I went back to her first podcast and started listening and am current now, but I’m listening again! As a teacher who would really like to increase my salary to benefit my family income and bless others, her podcast has been nothing short of inspirational for me! I would HIGHLY recommend to anyone curious about being an entrepreneur!!!!! Alison is so down to earth and fun to listen to!!!

  • Wendy
    by Wendy098765 from United States

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    Having a furry friend can make a world of diffrence in work spaces ecspecially for neurodivergent and on the spectrum folks!

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    Alison’s podcast and information have been an answer to what I’ve been searching for, for years. I love her information and I love how honest it is, and that she shares everything, even her best secrets! Thank you Alison for sharing everything you know with us and cheering on our success. Thank you for helping us know that there is enough for everyone and that we are only in competition with ourselves and that we can get out there and change lives!

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    by kkaylist from United States

    The information is always so well presented and applicable to our e-commerce journey. Thank you for such great and timely information.

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    by Twistedearth from United States

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    by Joy1273 from United States

    Love Alison’s podcasts. She is always so upbeat and genuine. She has wonderful guests. Her Podcast today with Brian was full of helpful information, as usual. I have pages of notes and have even listened to parts of it a second time to write down anything I missed. Keep up the great work. I appreciate all you do for us, and hope to hear from Brian again.

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    by MamaBearish from United States

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    by Coach Melodie from United States

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    by Wingmade from United States

    Alison, I love your practical advice and I especially enjoy the stories told by your guests! Way to go! Thanks for being real, you’re right that that is what people want. I wondered if in an upcoming podcast you could interview a successful artist who enrolled in your program. I am an artist and designer and hope to sell my own designs and products. I probably won’t follow the model of buying anything from China. I am close to joining your 0-100k program because of all the practical advice you’ve given that has already helped, I just want to make sure it works for artists as well. I think there will be huge value in joining your Facebook group and in reaching out to influencers. My Instagram handle is @wingmadeshop and my website is Best, Elisabeth Wing

  • Episode 61
    by H Robles from United States

    I just listened to Ruth and her business journey and can relate to everything she has said. I too am the 3rd child and was always left out and felt forgotten. Thank you Alison for such great topics that aide in our entrepreneurial endeavors and growth.

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  • Because I can Life
    by Kristina Hall from United States

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    by Cool mom of 3 boys from United States

    Passionate, encouraging, positive❤️

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    Alison is passionate about helping others succeed. Great info!

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    by In Her Circle from United States

    Alison, very much has an abundance mind set uncoupled with her gift of teaching is a WIN WIN for everyone she touches. Gifted beyond, grateful for her in my life!

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    by Susie Tibbitts from United States

    Alison’s excitement and love for business is contagious. She makes you feel like the impossible is possible if you work hard and show up everyday. She interviews experts in the field that have enlightened me on a variety of business practices. So grateful for Alison and her willingness to share!

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    Love her story and her passion to help others

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    by Amers20 from United States

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    by lisa9876543 from United States

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    by Luna Bakeshop from United States

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    by CincyBusyMom from United States

    Allison is a gem. She’s an encourager. She lifts up other women and keeps you moving forward.

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    by LSBroussard from United States

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  • Impressive!
    by RebekahT from United States

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    by Honeyed7 from United States

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    by Ali SNH from United States

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    by NoelleGraham from United States

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    by H@MB from United States

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  • It’s all about being resourceful
    by D4DVine from United States

    You Can choose what you want to do and see that be successful Tune in D for The DViner Donna Goldman

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    by Meows15 from United States

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    by Ezgi Platin from Turkey

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    by ashleysmith_vt from United States

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    by AWehking from United States

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    by Sillygoose1121 from United States

    To hear Alison’s story has touched so many parts of my own. I am sooo grateful God has brought her into my life. Thank you Alison and her whole family. Their energy and power empowers me to know I Can Be the Next Millionaire!! Thank you.

  • Maureen D’Aloia
    by gratitude momma from United States

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    by kristiea808 from United States

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    by kristyreo from United States

    So many golden nuggets in every one of these!! Ready to listen the the next one!

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    by restfu from United States

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    by PeeJ67 from United States

    I am learning so much from Alison’s podcasts and her Because I Can training! Taking this brain filled with medical administrative vocabulary and teaching the whole new language of eCommerce has been exciting and powerful! If you are wondering if you should, YES to Alison, yes you should! And if you are wondering why? BECAUSE YOU CAN, too!!! Thank you Alison! ❤️

  • Greatest Podcast Ever
    by Amy Hunt from United States

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    by Rebecca L2L from United States

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    by @consistently_keto from Australia

    How to find time in your life for business!! Gold! Thank you so much!

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    by melaniedawnosu from United States

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    by Lokinthecity from United States

    I’m here to say I love women like this who are sharing their powerful messages for women to level up.

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    by Marie. W from United States

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  • Thank you
    by Tina's Couture, LLC from United States

    Thank you for teaching newbies like me

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  • #51 what if it took 101 times?
    by AJP fan from United States

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  • Love this!
    by gagirlcd13 from United States

    I can’t wait to start learning from you. You are all about empowerment and helping me to learn to pivot my life. You are a trailblazer!

  • So much inspiration!
    by Trimjo from United States

    Alison provides so much quality content and I love listening to her. This is her passion. To help us on our journey to success. She is the best mentor I have ever had.

  • Simply Amazing!
    by honey+ray from United States

    I have learned so much from Alison. She is an incredible person who really enjoys teaching others how to become successful. I am always able to take something from each podcast and use it to improve my life.

  • A GREAT motivator!!!!
    by PeeDeeDee from United States

    Alison has a very personable way to teach you how to approach e-commerce. She is straightforward, no sugar coating and honest sharing her life experiences and mistakes so we don’t make the same. She is a wealth of knowledge and I’m very thankful I came across her path.

  • Love Alison’s Podcasts
    by butterfly treasures1 from United States

    Alison is so inspirational and I’ve learned so much from her on starting my own e-commerce business. Her podcasts are worth listening too and also being a part of her program.

  • Yes you can
    by JDelaney123 from United States

    I have been following Allison for a while now and I never come away without a nugget I can add to my business, and I am not in eCom… she is great with so many things that add value to my day

  • What an amazing human being!!
    by Megs La34 from United States

    If you are trying to start or grow a business and not listening to these podcasts you are truly missing out! Each one gives so much information and insight. Wow!!! Thank you Alison for being so inspiring and giving of your time and knowledge!!

  • Loving it!
    by ChoicesCreativity from United States

    Great content Alison! Thank you!

  • Breath of fresh air
    by Rcb314 from United States

    I love Alison. She is always teaching how we can live a different life by starting our own business. She helps with questions and ideas of how to be successful. A must program and podcast.

  • Always uplifting
    by Tmenker from United States

    Lifts you up when you are low. You (I) can do it!

  • Uplifting!
    by VanessaPKL from United States

    I love the inspiring content!

  • Top questions answered
    by suskthomas from United States

    This is so amazing because it convinced me that we are in charge of our own money matters and the stock market is not in our control and we have it all in our own hands to make our money dreams happen!

  • Years best podcast
    by 4691JEM from United States

    I love, love, love Alison’s podcasts. Learn so much in a short amount of time. Highest number of saved episodes in my podcast library! Looking forward to another awesome year of your podcasts!

  • Amazing!
    by hollymr from United States

    I can’t even express how happy I am to have found this podcast. Much needed in my life!

  • I can see why....
    by Swankified Treasures from United States

    I can see why she is so successful. She’s so kind, smart and generous!

  • Love this podcast!
    by Rael96 from United States

    Alison’s story is so amazing and her determination to step into what’s possible will inspire you on your own journey! So many practical tips for those of us carving our way toward our BIG dreams.

  • Inspiring!!!
    by Brendali61 from United States

    I’ve learned So Much from Alison!!! Life changing in this entrepreneurial journey... you are the best!

  • Amazing!
    by Christy Shipley from United States

    Great stuff, very inspiring! Alison is the real deal.

  • Listen. Now.
    by Dewy124020 from United States

    I just discovered this podcast and wow. So inspiring and I love how she peels away many myths of money and being an entrepreneur. This is powerful and can’t wait to listen to all of the episodes

  • Great Inspiration!
    by kymberj from United States

    Alison is such a great inspiration. And, her episodes are filled with information to help entrepreneurs, regardless of the exact business they are in.

  • Love
    by StephRibs from United States

    Really enjoy listening to Alison!

  • Finally found what I’ve been looking for!
    by The Calvery from United States

    This podcast has given me the courage to finally ‘go for it’ in e-commerce. Heaven sent!!!

  • Lightning
    by buddhagirl14 from United States

    I felt struck by lightning after listening. So inspiring!

  • Life Changing
    by Cherry Cheshire from United States

    Alison has completely inspired me and changed my life!

  • Alison is awesome!
    by Kslave from United States

    Alison is an inspiration! Listening to her is great, she has amazing energy. And so much awesome content! I listen to one of these and I have new ideas for days!

  • Love it!
    by Joiweb from United States

    I’ve learned so much from Allison truly inspiring!

  • Alison is a winner!
    by Sgj663 from United States

    As a member of her 0-100k program I can honestly say, I have learned so very much thanks to Alison. I think she is in my head because she addresses all those thoughts of self doubt. I’m enjoying every minute of her Podcasts.

  • Amazing!
    by ccyearout from United States

    So inspired by Alison’s story and her passion for not living a mediocre life. So much knowledge to share!!

  • Confessions from an Alison Addict!
    by Two Sisters Rock from United States

    Simply can’t get enough of Alison and her podcasts. No matter what Alison is doing she consistently over delivers!!! Thank you !!!

  • Motivating and Inspirational
    by SawchukFamily from Canada

    I love Alison and her podcasts keep me motivated and teach me so much!

  • Opened mind!
    by MuãboutiquebyVi from United States

    Love to listen and learn so much! I’ve been following her for a month and my mind change! It is great !

  • So much learning
    by mindful in Atl from United States

    There is so much useful information provided here!! Love Allison J. Prince!

  • Inspiring and Real
    by smarci from United States

    I always love to hear what Allison has to say. She is so genuine, funny, and giving. I’m grateful that she created this podcast.

  • Genuinely inspiring!
    by Michelle D/ Coach from United States

    This podcast has actionable insights, great content and mindset tricks to help entrepreneurs with wanting to open an online store (and more!). Take a listen!

  • Mariam Berzon
    by maayan 31 years old from Israel

    Alison is such a beautiful soul! She is so inspiring and relatable. She helps others see that they too can realize their strengths and push forward to achieve their dreams. I highly recommend her podcast!!

  • If you’re starting any type of business- listen to this!
    by Katrin Skeele from United States

    For every purposeful entrepreneur. So much knowledge in there!

  • Worth listening to every time
    by Toby Pollack from United States

    Pick this one. And listen every week.

  • Life changing!
    by Soapgal001 from United States

    I accidentally stumbled across Alison & can honestly say she was absolutely divinely sent my way! Her podcasts are amazing, her story is amazing, and I couldn’t be more grateful to have found her!

  • Learning so much!
    by Dash123445 from United States

    Alison’s energy and advice has sparked something new inside of me!! Love being on this incredible journey with her! ❤️❤️❤️

  • I Definitely Can!
    by badtothebowl from United States

    Thanks for giving me the nudge to know I can!

  • WOW
    by J.M. Chavez from United States

    Always over delivering as usual!!

  • Bury Satan!
    by Starz1000 from United States

    Alison is real and transparent and easily relatable. She inspires, and serves others by sharing her guest’s knowledge and helping them shine while imparting golden nuggets to use in daily life and business on this podcast. While she shares the “ Because I Can and kick Satan in the teeth” I’ve been inspired to bury him for good! Grow you knowledge and don’t miss out on this podcast.

  • Inspiring
    by Rvhkydevh from United States

    Alison’s an inspiring mom and entreprenuer who has changed my life and given me the confidence to start my own business and to someday teach my children how to start their owns! My kids will have more options because of what I have learned from Alison! She explaines how she goes from selling trash to making millions in cash and gives you the insight on how you could potentially do it too! I am so glad I found Alison and her podcast and program! # becauseICan!

  • So motivating
    by treat.yourself.first from Canada

    Alison is a force! So powerful and inspirational!! Yes I can!!

  • Amazing Podcast!
    by fearlessyaya from United States

    Alison’s has inspired me to empower women and girls to reach for their creative dreams. I highly recommend that she fill your light with her wisdom with this incredible podcast! Sandra Lucia Diaz | @fearlessyaya

  • Inspired
    by Lindsey Kaysinger from United States

    Such an inspiring podcast for business owners

  • Very Inspiring
    by Jacquan6 from United States

    I absolutely love Alison. She is so uplifting and fun. I’m very new to the Because I Can Clan, but so excited.

  • Grateful
    by brown649 from United States

    I am very grateful that I found this podcast. I absolutely love listening to Alison talk. She is full of wonderful knowledge, and she has a heart of gold!

  • Amazing, inspirational and so fun
    by PBZW4 from United States

    I love listening to Alison. She inspires me and helps me get my negative thoughts out of my head to move forward with my business and life. I have joined her program and it has changed my life.

  • Light bulb moments happen while listening to this!
    by Brittany Peiffer from United States

    I cannot say enought about Alison and her podcast! Her content is truly useful and impactful! I have honestly had so many good ideas come to me while listening and it's because she provides the stuff you want to hear!

  • Great Podcast
    by ettevya from United States

    Beautiful woman who inspires and empowers anybody! Love listening to her, this podcast not only is about business, but it can also be applied to life experiences! In love with her!

  • Brilliant!
    by mountainstarr from United States

    Alison is incredible! Amazing content and truly wants people to succeed! Must listen for anyone wanting to start a business. Truly inspiring!

  • Can’t stop listening.
    by Jinfolsom from United States

    Love her style so much! Oodles of enlightening information. Transform your life right here with her amazing teaching.

  • Love!
    by dancefanne from United States

    I have been following Allison for years. She is so inspiring and so real. Love her willingness to share what she knows and loves about e-commerce the highs and the lows and all the in betweens. She is great.

  • New information!
    by ddiede from United States

    This is a great podcast of your looking to learn so much about your own business and e-commerce especially!

  • Over delivers
    by shellmjsd from United States

    Alison adds so much value to everything she puts out there. Honest and accessible.

  • Superstar
    by Blt1537 from United States

    I love listening to Alison. She is an amazing person and she could just be the light you need in your life right now.

  • Alison is a ROCKSTAR!
    by swaimes from United States

    I came across Alison’s podcast and coaching and I CANNOT GET ENOUGH! Seriously. She is so genuine and happy and REAL and I feel renewed and empowered every time I listen to her! She has a way of communicating an d expressing herself so beautifully. So inspiring.

  • E-commerce Guru
    by LularoeJenniferbramblett from United States

    If you’re thinking about starting an e-commerce! Allison is the go to with so many tips and tricks to get you started. Great podcast with lots of awesome information.

  • Love it!
    by Sarita Hartz from United States

    Alison is so sweet, funny and open about her life and she has amazing business tips. Love her and love her show! So encouraging!

  • Super inspiring!
    by vava vazquez from United States

    I love Alison’s podcast, I love her course and being in her community!

  • Genuine, Informative and Inspirational!
    by m3lena from United States

    Just can’t get enough!! So much information and has a way to sort it all out step by step no matter where you are at in your journey. Has a way of inspiring and motivating to keep going when obstacles appear. Love her and her generosity. Alison a great guiding light that I am so blessed to have found!

  • Because we ALL can
    by Jenilegs from United States

    I first heard Alison in Cathy Heller’s MTDT program and again on a mastermind call. I’m just so so so excited to dig into this podcast and all the inspiration reminding me (and you) that we can!

  • In Her Circle Live
    by jayandmav from United States

    Simply Amazing!

  • Great Content
    by Twila38 from United States

    Alison has helped me see the way to become an entrepreneur. Her ideas and her willingness to share instead of keeping it all to herself is exactly what I was looking for. Her courses are amazing and step by step. I am so thankful that Aliso has come into my life.

  • Amazing!!
    by Adama Nesil from United Kingdom

    One of the best podcasts out there if you want to be and feel invincible and unstoppable. Thank you Alison for all that you do.

  • Fantastic
    by Tulips and Rust from United States

    Learning something new each week!! I binged through all of these and have learned something new every time!

  • Motivation for the ages!
    by smalltownwords4u from United States

    I love listening and learning from Alison. I come out of every podcast with a new list I can be doing to better my life and those around me.

  • Such a gem!
    by Mmkellogg from United States

    Alison is the real deal! She is genuine- fun and has so much amazing content to share with the world!

  • Thank you
    by Katzies from United States

    Love Alison energy and the great content on the podcast.

  • Love Alison
    by Pfeiferh from United States

    If you are not being coached by this generous woman, get to her site now and join us! I am inspired all week long from her to keep going.

  • Alison is my jam!
    by Amydpdx from United States

    I needed a teacher to teach me the way! That’s what she’s done! Thank you! Amy D

  • Love this podcast!
    by Mmalie from United States

    I love Alison and all that she teaches! You can tell she truly wants people to succeed in the online business world. She gives such great information in her podcast - it’s definitely binge-worthy. I look forward to her podcasts every week!

  • Exciting Content
    by JanellePD from United States

    I love listening to Alison’s content! It’s so helpful and inspiring. I always feel so excited and fired up after listening.

  • I Can Do This
    by TrishCole from United States

    Listening to this podcast encouraged me to go after my dreams. I’ve always wanted to start my own business. When I was a little girl I would pretend I owned a little shop. I continued dreaming about owning a business into adulthood but I allowed doubts to creep in. It costs too much to get started. How do I start? What do I sell? How do I find customers? I started listening to Alison’s podcast and discovered she had created a system I could plug into and learn a step-by-step process. I decided to stop dreaming and start doing. Now I’m in the process of starting my business. I know there will be ups and downs along the way but it is a normal part of the process!

  • Because I Can!
    by TBR59 from United States

    I stumbled upon Alison’s podcast about a month ago. I told myself that if I listened to every podcast and was still interested, I would sign up for the 0-100k class. Well, I binge listened to all 49 episodes; several I listened to twice. These podcasts are FULL of real information and inspiration! Guess it’s time to take the next step!

  • The Day You Want to QUIT...
    by Diamondgirl35 from United States

    Is the day you HAVE to start listening to this podcast! If you are starting a new business and feeling lost or just need some extra tips & advice. THIS IS IT!

  • Love this inspirational program!
    by Rebe mori from United States

    Alison is one of the few people that inspired to know that I CAN do thing by my own and with hard work and determination I CAN dream the life that I want. My sister (Lidia Y. ) talked to me so much about the program, curse and Alison and her team made a great impact in her life as entrepreneur. Now I want to take the same path and reach my potencial as entrepreneur as well and enjoy this new because I can adventure! 🙂

  • Literal GOLD
    by macksey14 from United States

    I cannot even stop listening to these podcasts! The information Alison has to share is life changing. The best part is that you can tell how passionate and excited she is to share her skills and talents! She is so motivating! I listen to this while I wait for my Walmart pickup, while I cook dinner, and when I walk around my neighborhood. LISTEN AND LEARN PEOPLE! Because we can!!

  • LOVE this podcast!!
    by decoratinmama from United States

    I absolutely LOVE listening to Alison!! She is so genuine and so encouraging I seriously get so much motivation every...single...episode! Whatever your entrepreneurial goals are definitely add these podcasts to your playlist and let Alison help inspire you too! ❤️❤️

  • Love the podcast Alison
    by felicia barber from United States

    Alison has such a great podcasts. Listened to the one regarding 20k sales of one item. I love hearing these because she gives us practical steps. Thank you Alison.

  • Actionable tips every episode!
    by LovelyLittleAcorns from Canada

    I’ve listened to every one of Alison’s podcasts (and repeated quite a few). I love that they focus on starting and growing product-based e-commerce businesses without any smarmy gimmicks or get-rich-quick schemes. The interviews with entrepreneurs rocking it are so inspiring. Thanks for showing up and giving me something new to listen to while I fill orders each Tuesday!

  • Thank you Bev and Alison!
    by help would be nice! from Canada

    Absolutely incredible podcast. Thank you ladies for being real, clear and motivating. So empowering. A true testimonial to “Because I Can!”

  • Scary
    by irenesq from United States

    Yup! Alison is scary...not in a bad way though. Its all in a good way. Why? Well, first of, I think Alison is not only an e-commerce expert but also has a psychic ability. I am only on the fifth episode of her podcast, and listening to it made me think like, “how does she know what I’m thinking?” All the fears and self doubts and negativity. She talks about life experiences that are relatable. Somehow whenever I listen to her, she connects with me like as if she was talking to me. I just love her and really blessed to have found her and be part of her clan. Thank you Alison!

  • Inspiring & Amazing
    by DoohikeyDesigns from United States

    Alison is the real deal! She’s real as she inspires you to reach your best life. She gives you glimpses into how she has made multi dollar million businesses. Alison was called to serve others to help others reach the dreams we have always wanted to achieve. She inspires to help us Rise Up to what God wants us to become! It just keeps getting better and better! Wow! Today’s episode in February is amazing! Literally I sell wholesale and know what it takes. But now I’m wanting to really create more retail sales and I have since being in your program! Loved the episode that you did of Puerto Rico and why you moved. I loved how you testified of how God works in our lives and if we trust him we can do anything. Thanks for being a light and a mentor to me. It just keeps getting better and better! Especially today about making offers! Sometimes we don’t always think of the little things it make offers daily to weekly. I know I can amp up my orders and I will be digging deep this week!

  • Clear advice to give you confidence
    by MintBillyCat from United Kingdom

    I love this podcast so much-it is my favourite I’ve found among all the business podcasts. It’s targeted at women who are at home with kids or in a job dreaming of running their own business and making more money. Alison is really relatable, clear and supportive in her advice & delivery and there are tons of good nuggets here for any aspiring or active mumpreneur.

  • Inspirational
    by Greenwichound from United Kingdom

    Some of things that Alison discusses in her podcast are really simple. But sometimes you need it laid out in these terms for it to just go in. And go in it does. Meaning you leave each episode full of confidence and aspiration with a check list of to do’s or things to try out. She shares information bombs that others in her position would never share (fear of giving away their secret sauce) and every step of the way you feel like she’s championing your specific journey. She is golden and this show should be in the library of everyone thinking or currently doing Ecommerce. Keep it up Alison! X

  • Fantastic, just Fantastic
    by 2shopornot from United States

    I just went back and caught up on all the podcasts and can I just say I should’ve done this a long time ago! The content is so clear, Alison brings in guests that are so willing to share. Truly an amazing listen. If you haven’t joined Alisons group I strongly recommend that you not wait any longer! Your future is waiting!

  • Amazing Content for Entrepreneurs!
    by galithoc from United States

    Alison is very knowledgeable and presents information in a very easy way for newbies. My entire family listens to her every week. She has motivated my two daughters into starting their own business, they are 14 and 11!!!!. Thanks for this podcast, its amazing.

  • Very optimistic and useful!
    by AJM.44 from United States

    I find these podcasts useful, filled with good tips backed by her experience. She’s also very optimistic and makes me feel like I can do it! Which is why I want to get started! Ok Alison, this question is for you - I want to start selling online in an effort to fund my college education! Obviously I don’t have a lot of time, and more than that, I don’t know where to start lol! Do I create a Shopify store? Do I start selling on someone else’s site (and whose?!)? Do I do a ClickFunnel thing?!

  • Inspiring!
    by InspiredLifeCrafts from United States

    So many helpful tips and positivity. Love listening!

  • Great information!
    by Stellar92677 from United States

    I’m learning so much and I love your optimism. thank you!

  • Thank You Alison!
    by Savjack28 from United States

    If you want to make real money and get out of the rat race of working for someone else, follow Alison J Prince. You will learn SO much!

  • I’m obsessed!
    by Stormy Hinkle from United States

    Alison is as smart as she is relatable. Every podcast episode is full of brilliant nuggets to help you along your entrepreneurial journey. With Alison on my team, I know I will find the courage to go for my big dreams!!

  • Beca Miller
    by Beca Miller from United States

    Alison is full of gold! I used to do all the work myself. The minute I took her advice and hired out, my sales started going up!

  • Life changing!
    by Future CEO MR from United States

    I bought your course last summer right in the middle of taking graduate courses to increase my salary lane as a teacher. No need to say that the increase in salary has not made any mayor changes. I always had the desire of doing an e-commerce business but did not know how to start. I still have not taken the time that I am supposed to dedicate to the course, however these podcasts had filled me with the courage I need to start doing it. Thank you Alison for your words of wisdom every Tuesday.

  • Awesome Podcast!!!
    by Clarisse Gomez from United States

    Alison, host of the Because I Can Life podcast, highlights all aspects of business, entrepreneurship and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

  • Thank you!
    by gigisomar from United States

    Allison, I really have so enjoyed your podcasts. Thank you for putting out all of this wonderful information.

  • Inspirational
    by Missladyamy from United States

    Alison.. love having your podcast available to help me keep going. I can listen to it while I do my makeup in the morning and get ready. You inspire my day and give me hope. Thank you. I am already in e commerce but want to take a different route in this area and excited for the new ideas you provide. - Renee @beprosperity

  • Wow
    by M.Murawska from United States

    I have been Alison’s student for almost 2 years. I am still learning!!! This pot cast was a piece of information that I was missing! Let’s make $$$$ with influencers! Thank You Alison❤️

  • Gold
    by Brandeerose from United States

    I’ve been a Alison fan for over a year! She gives so much great content and she over delivers ‘all the time’! I’ve been following her system and am a happy customer. Her 100k system is THE bomb! I’ve tried so many other courses and she’s the real dill. Lol. Thank you so much Alison for all you do. You’re truly a blessing. Instagram handle @threadsofarmor ❤️

  • Episode 15
    by -akoboe from United States

    Loved this episode and how broken down and step by step the details were. Question for you: How do you decide on a business name and shop for an e-commerce store if you don’t have a niche? Or do you only recommend opening a store for those who do? In the beginning, you sold a lot of random things that didn’t relate to each other, so did you use third party selling websites to sell or did you start your own store and how do you do that without a specific product or niche?

  • Excellent
    by B-Rex1 from United States

    Alison continues to offer great teaching moments with love and enthusiasm!!

    by twimoonlight from United States

    I love your passion and love for this business. I love that you have worked so hard to give us such an awesome mentor, business Opportunity guidance, tools, and a Facebook group that we all can draw from and count on. Thank You!!!

  • Amazing!
    by Lissy Eubank from United States

    Alison (and her course) is amazing!!! Listen, learn and apply! You won’t regret it!!

  • The best!
    by Polarbe88 from United States

    Alison knows her stuff!! I love listening to her!!

  • Episode 10 - LOVED IT!!!
    by drewtheclue from United States

    I have liked and learned a bunch from all of Alison’s episodes as well as from her YouTube channel and her courses. I really really enjoyed Episode 10 though - so many great quotables & gold nuggets were shared...I saved it and will take notes when I listen again!!!

  • Alison knows E-Commerce
    by Lwisdom69 from United States

    Seriously I wasn’t into podcast, Meh- But once I heard this “Because I can Life” with Alison J Prince, she’s Amazing in every way!!! She shows you what she is doing & walks you through her process. She is so transparent in every way. She shows us how to kick Fear in the teeth! She’s my go to momma bear!! I love this podcast- Your Truly, Lillian Wisdom

  • Alison knows her stuff! This works!
    by c_beckstrand from United States

    I have followed Alison’s journey for the past few years and never met anyone who is so willing to share what she knows to help others. There are so many golden nuggets from these podcasts that you can take and apply to your own business. She is the real deal!! Following her strategy, I now have a business of my own that is THRIVING because of the plan that she has laid out. She is changing lives!! Listen to this podcast- you won’t regret it!

  • Alison Is The Real Deal
    by awishandakiss from United States

    Have you ever watched fresh water pour out of a spring? That is what Alison is like. She shares and teaches so much good, over flowing with the very best! Love this podcast! Thank you Alison for wanting and giving the steps to success, for those that you teach. -Melinda L.

  • Truly An Inspiration!
    by Alohalovelife from United States

    Alison, I am LOVING your podcast!!! You are crushing it! You are such an inspiration! Thank you for stepping out there to share your story! You have helped me transform my mindset and my life! xoxo Michon

  • Awesome!
    by SACP12 from United States

    Love listening to Alison. She is inspiring and gets it. It’s making me move forward and giving confidence in doing so. Kick fear in the teeth.

  • Thank you!
    by Gkeith88 from United States

    Loving it all. Thank you for coming out from behind the scenes and sharing your real life. We all benefit from your knowledge and the joy you bring.

  • Alison knows what she is talking about
    by J0di8 from United States

    Alison gives such awesome advice on starting and growing a business even kids can do it! That's awesome!

  • Right to my soul.
    by LiviaLight from United States

    Alison is genuine, sincere, and has a passion and a fire that gets right to my heart. She has a great desire to help others and shares important content. Her energy and light can help you see possibilities for yourself that you never imagined. We are all humans on this journey of growth. Invite Alison to be part of your journey and you won’t regret it.

  • Don’t miss out!
    by P. Cram from United States

    This Is your chance to learn from one of the masters of e-commerce. Alison’s style of savvy business advice in an easy to understand and implement format will take your business to the next level! If you’ve ever thought about starting your own online business the first step is Alison’s program. Trust me, this is the road map to success you’ve been looking for!

  • Alison Prince is great!
    by Shanda2005 from United States

    Alison Prince gives great advice about how to run an online business. This is a great podcast. A must listen for entrepreneurs!

  • An entrepreneur who GETS IT!!!
    by AshleyJohnston from United States

    This girl just gets it. She understands doubt, she has lived hard days, she knows what it’s like to start from zero.....and then climb out of that crap. I think what I appreciate the most, is that she genuinely enjoys helping others find success. Truly a gift.

  • Motivating and Inspiring
    by Lisa fruit pop princess from United States

    Alison is great at motivating and inspiring! She has so much great info that she shares! You definitely need to listen to this if you've ever thought of becoming an entrepreneur!

  • Pushing forward with Alison
    by Gyetvaimom from United States

    What a great podcast with such great information on how to build my very own e-commerce business! Alison is relatable, knowledgeable, and very inspiring. I enjoy these episodes while driving my kids to their activities, while making dinner, or while getting ready. Listening to ALISON motivates me to push forward in my new business.

  • A dreamer/doers podcast heaven!
    by ReesieO from United States

    Alison is so upbeat, so knowledgeable, and so passionate about what she does! This podcast shows all of that! If you don’t know where to start - START HERE! The information is GOLD! You’re in the right place and this girl will give you wings! Seriously, even if you’re just having a down day - Alison will lift you up and help you believe in your dreams again!

  • Great Stuff!
    by AKP419 from United States

    My husband and I are part of Alison’s Clan and we are so excited to have all this extra great info in podcast form!

  • A must for all entrepreneurs
    by heidilynn82 from United States

    Love Alison’s Enthusiasm and passion for sharing her knowledge about all things business! It’s a must listen.

  • Love Alison
    by EricaWoodbury from United States

    I absolutely loooooove Alison and her emery is so contagious! ❤️

  • Hopeful:)
    by Polka. Lover from United States

    So far I’m really excited about this podcast....and hoping it doesn’t all lead to what so many other podcasts I’ve listened to have, which is “I’ll tell you just enough to get you excited and start to believe you can do it, but to really start to change your life it’s time to pay for the membership/course and if you can’t afford it that’s just an excuse”. I’ve become a bit of a pessimist in the self-improvement journey while trying so hard to get started but not having much cash to do so. I’m that mom stuck living credit card payment to credit card payment which doesn’t exactly leave money to get started. I’m hoping this podcast is what I’ve been searching for to guide me on how to finally get something going that will bring hope and real change for my future. I love Allison and I have faith that she’s who can help me change my life!♥️

  • LOVE HER!!!
    by IChooseYouCo from United States

    Alison is AWESOME! She knows her stuff and is so generous in giving and teaching others. I am so glad I found her to help me along this journey of e commerce.

  • Fab!
    by vbl<3 from United States

    I’m new to podcasts, but wow...what a fabulous cast! I’m a fan and will be continuing to listen!

  • So much help and valuable information!!
    by ealshfs from United States

    We love Alison!! She gives such valuable information on how to run your online business. Through this podcast she will help you, inspire you, and encourage you. Through following her course my husband and I have sold over 15K so far in one of our businesses and are headed towards the 10k mark with our second business. Thank you Alison!!

  • LOVE the heart and deep dive!
    by XefishX from United States

    Thank you so much for the useful information and VALUE in these episodes- I’m totally hooked!

  • Love Alison Prince
    by irsaguar from United States

    Thank you for this amazing podcast. I cannot get enough of Alison and her amazing knowledge of E commerce, marketing and selling online she is awesome!!!

  • Because I can!
    by shesgotdetermination from United States

    Alison is a great mentor! She has a great amount of enthusiasm and determination towards her businesses. She really tries to motivate the clanners and get us excited about our businesses. I’ve learned a lot from the FB group! There’s so much information there. Thank you everyone for supporting each other!

  • So worth listening to!
    by Orpheus Phunk from United States

    Alison KNOWS what she’s talking about. She teaches from the knowledge of having taken the steps herself, to launch and scale profitable businesses. This podcast inspires you to stop making excuses and get to work building your own business. I love it!

  • Inspiration
    by JLDiaz10x from United States

    Alison is such an inspiration! She’s a real life woman who you can relate to! Love listening to her!!

  • You Need to Listen to This!
    by Brookie Jane Boutique from United States

    Listen to the Because I Can Life podcast if you want to be successful. Alison shares the “secrets” of making your business work. By the end of episode two, I knew the approach I needed to take in my new business to help my products sell themselves. Thanks Alison!

  • Listen! You’ll love it!
    by llc732 from United States

    Alison is amazing! She encourages you, helps you, and strengthens your resolve to do more, do better!

  • Thank you!!
    by jesygirl from United States

    Thank you for sharing all of your knowledge and excitement! It is contagious. I am glad you finally came out with a podcast.

  • Mind Blown!
    by Harley&LuLu from United States

    Wow! So amazing!!! I love these podcasts because as I listen to them I feel as if Alison is speaking directly to me. It’s like she’s in my brain and truly understands what I’m going through with my business- then helps me continue to the next step! Her voice is cheerful, yet calming and she is full of reassurance- I think she believes in me more than I believe in myself at this point!!!:)

  • Amazing information
    by kdirk25 from United States

    These podcasts have amazing information to help you with your business!! They are insightful, and a must for anyone who wants to sell anything including you Mr. Eskimo who I will sell ice to... because Allison tells you how.

  • Inspirational
    by DoeRaeMegan from United States

    Alison is the one who has inspired me to start something of my own. Her guidance makes magic happen! Only good things come from Alison!!!

  • Wonderful
    by stacemt from United States

    Allison and her business strategy have had my attention for awhile now. I am thrilled to be able to listen and apply her wisdom from these podcasts.

  • So inspiring!
    by raeggett from United States

    I love all that I have learned from Alison and her amazing way of leading and teaching so many of us to create our own businesses!

  • Inspirating and Motivating
    by Jgb9 from United States

    Alison is the real deal! She is all of us.... where we have all been and truly wants to help us succeed. She shares so much wisdom and knowledge and has blessed many lives!

  • Great Info
    by Tam4040 from United States

    I appreciate the information that Alison is providing as she teaches us how to overcome fear and self doubt while encouraging how we CAN have the lives we want!

  • Femmepreneur
    by Suncreature from United States

    Allison is so inspiring. She is so supportive and gives us so many tools to help us reach our goals. She is the ultimate #Femmepreneur. She is empowered and wants all of us to feel empowered as well. “Because I can” is such an empowering statement that can lead us to success. I feel so blessed to have found her course and podcast.

  • So inspirational and motivating!!
    by jayveetally from United States

    This was such a motivating podcast! The priceless information she spills about how to be successful selling online is interesting and exciting. I can’t wait to hear more!!

  • Keep the podcasts coming!
    by SHefel87 from United States

    Alison has such an enthusiastic outlook and so much knowledge to share regarding business ventures. Have thoroughly enjoyed the first few ‘Because I Can’ podcasts. I look forward to listening to her future episodes.

  • I can? Yes, I can!
    by Too hard to review from United States

    Allison does a great job of punching a hole in all of your excuses for why you can’t do this. She’s a down-to-earth cheerleader for everyone. Great podcast.

  • Obsessed!
    by Hidequa from United States

    Holy cow- Alison I can feel your energy through my phone as I listened to your podcasts today! I’ve just recently stumbled across your Instagram and even two weeks ago watched a webinar by you as well. I can not tell you how much I feel like you are talking to me, yet I feel myself hearing you, as if I am the one talking. I have felt for a long time that I have something bigger than me I need to do to help people but like the lady in your podcast with the epi-pen, I’m kinda closer to that side of things right now. BUT I feel like I am on my way and I hear your passion for helping people. I can’t wait to listen to more of your podcasts and see where this will take me in the future. Thank you for sharing your loving heart with others.

  • Get inspired!
    by DistinctlyDawning from United States

    Alison is so inspiring, knowledgeable and encouraging! She’s been there, done that and continues doing so which allows her to provide real time helps for your business. You can’t resist but to feel uplifted and ready to go after your dreams after listening to her!

  • Thank you
    by clanner90 from United States

    I appreciate your passion and for sharing

  • Fairly new to podcasts
    by simplyLudic from United States

    I have listened to one other before and enjoyed it. I am looking forward to Allison’s as she has so much good stuff to share. Thanks Allison for doing this.

  • Great information
    by ACP2545 from United States

    Alison is so inspiring and gives such great info

  • The Best Podcast!!
    by Micah Hyde from United States

    I have been starting up my own business and this podcast has given me so much motivation to finally get everything done!!! I started thinking up about 2 years ago and my dream is finally a reality !! Thanks Allison for all the motivation!

  • Love it!
    by Shanluvsry from United States

    Love her story, love her driver, love her willingness to share! This lady ROCKS!

  • Because I can is the best podcast out there!
    by GmaSheriE from United States

    Alison and her team are inspiring and changing lives! Join the clan! Because you can!!

  • Love this!
    by kcraven683 from United States

    Alison you are awesome, way to go! And thank you for this!

  • You are amazing
    by StazzyLynn from United States

    You are an inspiration. Truly talented.

  • Positivity
    by sophster78 from United States

    If you want to feel good and get excited listen to Alison. Her enthusiasm is contagious and she is just always happy.

  • The best podcast!
    by Bloodbath000 from United States

    She is the most honest, intelligent business woman out there. Love listening to her!

  • Inspiring
    by Snyder,A from United States

    I love how down to earth and real Alison is. Motivating podcast!

  • So encouraging
    by lovesstraberries4 from United States

    Alison always has relevant content and always so encouraging.

  • Inspirational and Real!
    by Greenski Beanski from United States

    I love listening to Alison because she shares from her heart! You can hear the passion in her voice and how much she loves what she’s doing. I’m excited to be able to listen to her marketing wisdom so I can put it in place in my business. Thank you for being real! Thank you for putting yourself out there and kicking fear in the teeth so I can learn to do the same!

  • Treasure Trove of Expert Goodness
    by linescrew from United States

    If you're looking to learn about building a successful online business, following your passion, and drive from a real person who practices what she preaches, this is the place! Alison is passionate about others successes- you can hear it in her voice. Against her norm of staying out of the spotlight and working behind the scenes Alison pushed past her fears of putting her face out there to follow her inner drive to teach others how she has been uber successful in several online businesses. She is still active in maintaining several online businesses and has taught me (and thousands more) how to build our own businesses. She is unselfish and wants success for all (and teaches how to do it without going into debt!). She gives so much to help others build their own dreams. Alison is the first mentor that I have found that doesn't hold back in sharing each piece to the complicated puzzle of successful business practices from idea to distribution to customer care. She doesn't promise magical overnight success- but gives you the keys you need and reminds you that your success depends on your dedication and hard work. I can't wait to see what her future episodes bring. Thanks Alison, for overdelivering yet again.

  • She’s Changing Lives!
    by TaraGlutting from United States

    Alison gives all her time and energy toward teaching people like you and me how to start a business and make all your dreams come true! This podcast is inspiring!

  • The Real Deal
    by CecOlpin from United States

    Alison is down to earth and relatable yet also extremely knowledgeable and savvy in her approach to business. You will enjoy and come away feeling empowered after listening to her amazing wisdom!

  • Real deal!!!!
    by AnnieBoz from United States

    Alison is the real deal and super legit. She knows her stuff and has helped me reach my goals plus more on many occasions. She is sincere and truly wants to help others and loves to see them grow. She is very motivating and she continues to inspire me in my life and with my business goals.

  • Love love love Allison!!
    by BreakingYarn from United States

    I was so happy to see Allison put out a podcast! She’s a huge inspiration and I admire her and her business sense! Already loving all the episodes!

  • Alison is Thee Female Entrepreneur To Follow!
    by JaimeCross77 from United States

    She’s been around the block, built a family and multiple, multimillion dollar businesses - what’s not to love about this HERo! Alison speaks from her heart and years of proven results. Would not be without this podcast in my back pocket.

  • Info needs to be consistent
    by joness59 from United States

    I missed that you mentioned the link to your bundle at the beginning of the podcast. At the end you mentioned the site is This is an invalid URL. I spent time trying to figure out the link until I saw it posted in the notes of your podcast. My feedback is to make sure the info you provide is consistent. Other than that it was a real good podcast. Hope this was helpful. Stephen Jones (your old Boise neighbor)

  • I LOVE MY MOM❤️❤️
    by bridges!! from United States

    WOOT WOOT!!!!!! Gooooooooooooo MOM YOUR THE BEST!!!!!!!!!!!!!!

  • She’s the coolest little buddy
    by Emmaisbeast from United States

    She’s really cool and everybody should and will Love her and this was the most spectacular thing in the whole universe because she is an angel

  • 5 starz
    by camila_hernandez from United States

    she is so awesome and i love this podcast so much!!!!

  • AMAZING!!!
    by Dad in church from United States

    Seriously love you!

  • Best Podcast!
    by Thesimpsoncrew3 from United States

    Alison is so encouraging and a wealth of information! Real, Genuine and Relatable! So thankful she took the leap as she has paved a way for us to do the same!!!

  • Stop whatever you are doing and subscribe
    by 534426783 from United States

    Seriously, if you are looking for a heart-centered coach who is going to break it down for you and hold your hand to the online marketplace, this is your leader. Follow her. Do what she says. Listen to everything she says. Take notes. Take action. Rinse and repeat. So happy this podcast has been born!!!

  • Wow! So powerful!
    by BevSchweig from United States

    I am loving Alison’s podcast! She is so down to earth and honest! You can hear the passion she has for helping others in her voice! She has over delivered once again. Can’t wait to hear more!

  • Inspired!
    by Jen 850 from United States

    Alison’s enthusiasm is infectious! I want to get started right now!

  • Love!!!
    by Beastajt from United States

    I have been a huge fan of Alison for years now! So excited she has launched a podcast!

  • Because I can! Love,Love, Love!
    by Mysterious____ from United States

    This podcast is really great! Alison is such an inspiration!

  • So inspiring!
    by Heather of come home from United States

    Thank you Alison! You always know just what to say to help me get out of my way. I’m for sure going to start recognizing those fake negative thoughts and turn them around. ❤️

  • Finally!!
    by shellcoates from United States

    It’s about time Alison made a podcast!! I’ve been waiting! She is a professional business mastermind, yet so relatable as a mother and woman. Go Alison!!!

  • The Because I can Life Podcast
    by My Beautiful Child And Me from United States

    Alison is the real deal. She doesn’t just preach and leave us on our own. Alison works her online business right along with us and teaches from her own experiences. She shares the highs and lows and gives us the tools we need to succeed. She is kind and welcoming and supports us even when we feel we are failing. The community she has created for us to find like minded people who want to make a difference is the best group I have ever been a part of. I love that she is always up dating her course that we have life long access. The fact that she takes the time to do FB lives a few times a week where she is open to all our questions is remarkable. I am grateful I found her. It doesn’t matter if you are just starting out or a seasoned business owner, Alison offer something for all of us. Connie Leonard

  • Real and Inspiring
    by lastev from United States

    Alison delivers relevant content that works. Most importantly, she is your biggest cheerleader and keeps you motivated to work hard and kick fear!

  • An inspirational podcast
    by Dude202 from United States

    I love listening to podcasts to inspire myself in my business growth. An enjoyable and helpful podcast!

    by Oak&Willow from United States

    If you are looking to start your own e-commerce business, you will be hard pressed to find a more honest, passionate, caring person than Alison. She puts it all out there for you to see how to be successful. This podcast is going to change lives!

  • All Entrepreneurs Must Hear This
    by seesnow99 from United States

    I’ve been following Alison for a while now. I bought into her 0-100K system. My store is up & running thanks to her & a lot of hard work. If you want to have an e-commerce business & have the best support team ever, look no further. I’ve done tons of webinars & online research. Nothing compares to what I have learned from Alison. Her online Facebook group is nothing short of phenomenal. You can post your struggle & ask for help. Five hours later, you come back to loads of encouraging posts from fellow “clanners” who have been there & they’re offering helpful advice. I have been in her course since May 2018 & have watched her course get better & better. That’s because she’s constantly adding to it. The best part about all of this is that Alison is genuine. She really wants to see her students succeed. This podcast is just another way to encourage us & all of you at the same time. I’ve met her in person more than once & her sincerity is more than evident. Sit back & enjoy the podcast! Better yet, take that jump & come join us in the Because I Can Clan!

  • Yes I can!!
    by A. Nieto from United States

    Yes!! Loving the podcast! Real and raw reminding us all that we all start somewhere and we can each be successful.

  • So. Much. Info.
    by An Interpreter from United States

    I've learned so much about being an entrepreneur from Alison. Her teachings have changed my thinking, my shopping, and my future. I'm so happy she now has a podcast!!

  • Yessssss!
    by ryanhelms from United States

    Thank you Allison for sharing all your knowledge with us!

  • Amazing!
    by sarakappas from United States

    Alison is always so fun to listen to and as usual, is giving us amazing content that can really change your life!

  • So true and authentic!
    by Daxy111 from United States

    Alison is seriously the best and most talented business mom I've learned from! You rock!!

  • Perfect Morning Pick Me Up!
    by Arichards130 from United States

    This podcast is the perfect morning pick me up to kick my behind in gear and get motivated to live my best life everyday! I’m still in the beginning stages of my journey, but I’ve seen, heard and felt the real life stories of Alison’s students who continually inspire, support and encourage me to keep walking my walk and doing the work to realize my goals! Like Alison said, usually the best place to start is the beginning, so just jump in!

  • Lucky us!
    by Wild Azalea from United States

    Alison’s passion for helping others comes through loud and clear. I have already learned so much from her and look forward to future podcasts.

  • So motivating!
    by LexHemming from United States

    I’m loving this podcast. I feel like I CAN do whatever I put my mind to. It’s so nice to have such a positive, motivational, sincere example of what you can do when you trust yourself and step out of your comfort zone. Can’t wait for more episodes.

    by Dragonmaster191 from United States

    Seriously Alison is just INCREDIBLE!!! She is such a huge inspiration! She is so honest and real and you know she honestly truly cares about helping others succeed!!! I know she loves celebrating us when we learn from her and take steps to change our lives for the better....Because I Can!!!!! Thank you!!!!!

  • My new favorite podcast!
    by JBest4 from United States

    I’m loving Alison’s podcast! She has been so successful in her businesses and to have the privilege to learn from her is incredibly valuable. I could listen to her all day because she is so genuine and relatable. Her passion for helping others really shines through too.

  • Awesome content!!!!!
    by dtorell from United States

    She is so inspiring and has made the mistakes so we don’t have to. Thanks for your drive to help others help others

  • Amazing
    by Sarah Because I Can from Canada

    I was never one to listen to podcasts. But now I am hooked! Alison is brilliant I am learning and continue to learn from her. She knows the e-commerce business inside and out implement what she teaches it’s amazing! I am definitely enjoying the journey of the Because I Can Life.

  • Like Rachel Hollis...but better
    by Erin_Verb7 from United States

    Alison is inspiring and makes you believe in yourself, but she doesn’t stop with the warm fuzzies. She takes you by the hand and shows you how to turn your money making dream into reality with action steps designed to help you create your own success, not just dream about it.

  • Your Millionaire Best Friend
    by VinaHowell from United States

    Alison’s podcast feels like an invigorating conversation with a best friend. If you’re interested in a life of “more”, learning marketing and e-commerce, and hearing someone whose persistence and authenticity is unmatched, this is the podcast for you.

  • Awesome sauce!
    by Coolcv1998 from United States

    Alison you are in your element!! You are so easy to listen to. This is as real as it gets. Can’t wait for more episodes. Add this to your list for sure everyone!! Just awesome!

  • Inspiring!!
    by Olga Bella from United States

    Alison just makes me want to jump up and cheer. She is so inspiring!

  • ✨SO much goodness!
    by Briestarr from United States

    Alison shares so much goodness in this podcast! If you want tangible tips to take your biz to the next level and get inspired at the the same time, listen in!

  • So good!
    by Trendytikes from United States

    I love that she’s not only shelling out entrepreneur inspiration, she’s giving out real step by step advise for moving forward with business goals!!

  • So motivational! Love it!
    by elizathere321 from United States

    Love all the free advice Alison!

  • Awesome Alison!
    by Chelli C from United States

    I’m such a fan of Alison. Her podcast didn’t disappoint!

  • Rockstar!
    by Christine Michelle James from United States

    Looking forward to this! She rocks whatever she touches!

  • YESSS!! About time!!!
    by LINDS100k from United States

    Love Alison J. Prince! Can’t wait to learn more from her in this amazing podcast!!

  • Ready to learn!
    by tjshrews from United States

    Ready to soak up more info from this lady and her amazing family. Gives great practical tips for growing an online business! And...I just love that her whole family is involved!

  • The best Cheerleader!
    by KimHenrie from United States

    When you are feeling like a failure, you need Alison to cheer you on and to keep you going. She’s always reminding you that you were made for more.

  • From a Dads POV
    by StartupDad from United States

    So happy Alison has launched this podcast. So refreshing to find parent entrepreneurs who are crushing it in business but at the same time being REAL, TRANSPARENT, and VULNERABLE about what it's really like to build a business with a family (without sacrificing the family)! So many families out there are struggling working 9-5 or more and still unable to provide for their families. Alison's journey is a tremendous inpiration that it doesn't have to be like that and as a Entrepeneur myself I'm looking forward to some solid advice and tips through this podcast. Thank you Alison!!

  • Left me wanting more!!!
    by kristin.sparks from United States

    Alison I love your passion for helping others succeed, it comes through loud and clear. Can’t wait for the next one.

  • Exciting
    by Queen Bee of three from United States

    I’m excited to see how this podcast evolves! We all need a pep talk now and then but I can’t wait until Alison digs in to some more juicy details for those of us already working the program. And I would love to hear interviews with successful fellow clambers. Thanks again!

  • Get Into This Community!
    by MindYourMomentum from United States

    You will never find a more supportive community anywhere else online than in Alison’s Because I Can Clan. Beginner? Everyone’s cheering for you to succeed. Intermediate? Everyone’s cheering for your continued success. Advanced? Everyone’s still lifting you higher. No matter your level, you’ll learn something new every week, if not every day. So excited to now have a podcast to listen to on my daily walks! #becauseican #becauseicanclan

  • Most Caring Coach❣️
    by 23569 from United States

    Alison is the best inspiring coach to help people start their own online businesses. If you have a dream to do this, know that Alison can help, inspire, encourage, and nicely kick you in the butt if that’s what you need! You can do it with her help and with the help of her team, which includes her husband Jared and her children who themselves made $100k in less than a year. Legit legit legit! You can live the Because I Can life!

  • Life changing!
    by rubyandedie from United States

    Alison knows her stuff when it comes to e-commerce. If you have ever wanted to start your own business she is the lady to follow!! Not only that but she helps you build confidence and belief in yourself!! Seriously listen to what she says!

  • So Grateful!
    by Brosky1213 from United States

    Alison is such an inspiration!

  • Love Alison’s authenticity
    by Sawshee from United States

    Alison has a great way of sharing her passions as if she is already your best friend. She’s is truly authentic and wants to bring value to as many lives as she can. I’m loving this already! Keep them coming!!!

  • Just WOW!
    by Walter Gro from United States

    Alison is so inspiring and informative! We were so moved by her story of creating her business and changing her families future that we’ve got our kids listening too! Love it

  • Love love love!
    by mlci from United States

    Wherever you are in your entrepreneurial journey Alison has the message you need. ❤️

  • Not alone
    by melnemlove from United States

    Having your own business can feel like you are all alone. Alison and her program make me feel like I have a personal coach and cheerleader. Can’t wait to see how far I can go...because I can!!!

  • Best ever
    by nyecreate from United States

    This is will help anyone no matter where they are in trying to run their life and business.

  • A podcast full of awesomeness
    by JLO52006 from United States

    This podcast talks about the real life of a success entrepreneur, Alison Prince, and other like it. She tells you how to run a business and have a life too. She’s down to earth, tell it like it is presence, is exactly what people want to hear. She’s honest, open and funny. Take a listen, and you won’t regret it.

  • Speaks from the heart
    by Lisa Dinsmore from United States

    Alison has a great knowledge of business and shares that with us. She truly cares and wants other to succeed just like she has. I’m so excited to continue learning from her as she shares her knowledge.

  • I’m learning new things
    by Trippy6911 from United States

    My garage is full of stuff that I can sell, I had no idea where to start. My cousin recommended I listen to Alison and truth be told I’m beginning to have an idea on how to get my business going. I truly recommend listen to her or even watching her YouTube videos.

  • Authenticity
    by Samantha Richardson from United States

    She’s the real deal and no Bs, her passion to help others shows in everything she does. I love following/listening/ watching Alison because shes knowledgeable and is taking you through her experience! I’m soooooo excited for a podcast! Can’t wait to hear what more I can learn from this woman!

  • Thank you, Alison!
    by stacyj:) from United States

    Thank you for your words today! Very inspiring to me! Can’t wait for the next!

  • The best!!
    by Lacegan from United States

    Alison knows her stuff in the e-commerce world and is so great at showing others the path to success too!

  • This is the best person & podcast to learn E-Commerce
    by Viciousinc from Canada

    Alison is hands down one of the best people on the planet to learn e-commerce from. Not only has she successfully gone through the process and failed forward along the way, she also shares everything and does it with such genuine grace and humility. It’s hard to find people that walk the walk and do it in a way that lifts up the people around them. This is that person. Listen and more importantly apply everything she says. Thank you Alison!!

  • Life Changing
    by N Family from United States

    Alison is an expert in her field. If you want to change your financial future this is the podcast for you!

  • Real Deal
    by Mashie422 from United States

    She is so authentic and her messages are heartfelt and real. So glad to finally have a podcast from Alison!!

  • Got my wheels spinning
    by iRunOnEmpty from United States

    Alison has a way of getting you to not only think about your goals and your dreams, but Act on your goals and your Dreams. I’m ready for that Because I Can Life!

  • Alison Prince WALKS THE WALK Like No Other Person I Know
    by Supreme Dragon Slayer 69 from United States

    Full Disclosure. I met Alison and her amazing family just a few years ago and in that time I have witnessed an incredibly humble person step into even more of her greatness. This is someone who chases Impact over Significance in everything she does. In a world where most “big marketing gurus” who just yell louder to be heard and rely mostly on manufacturing celebrity to become a house hold name... Alison has been actually walking the walk for decades. She is family focused. She is heart centered. But make no mistake. She is one of the most BRILLIANT Marketers and Business Builders in the world. She had proven herself time and time again on her multiple businesses in multiple niches. All. From. The. Ground. Up. So yes. I know her. Which makes me qualified to write this review bc if you do have an opportunity to ever meet her in real life, feel good knowing she is the same in real life as she is on this podcast. Dave

  • The real deal
    by Utah PT from United States

    If you really want to know what it takes to change your life then you better listen. Alison knows what it takes to start and grow your new online business and love your entrepreneur life.

  • So happy Alison finally is releasing a podcast!
    by Arushi-315 from United States

    So ready to listen to all these episodes.



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Alison 0:00
Welcome to today's podcast. Before we get started, how you doing navigating this new normal? It's kind of a little bit different, right? The other day, I was looking in what is called the secret trend generator. I developed that a little while ago to figure out what is trending out there in the online world, and it shows me all of the top-selling products. And, guess what came up. Face masks. Never in a million years would I have ever thought that face masks would be on the trending list. But I guess I never thought that we'd have a shortage of toilet paper either. I sometimes feel like I'm living in this really weird sci-fi movie. And I know we're all trying to navigate through this new normal in our businesses, as parents, as human beings, and we're all trying to find this new balance. Like getting used to wearing masks. Here in Puerto Rico, if we don't have a mask on, it kind of is like, "No mask, no service." The stores will not serve you if you do not have a mask on. They won't even let you in the store. And, another thing that is... we're trying to navigate through is to remember what day it is. I mean, with the kids at home every single day, it kind of feels like Saturday all the time. And, you know, I kind of giggle about it, but it can be heavy to hold all these new changes that are happening.

I know they're happening with me, they're happening with you, so in this episode, I decided to bring in a Tapping expert to help us navigate through the changes that we are going through, to help with stress, anxiety, clarity. Now, before I start, I'm not gonna lie. The first time I heard about Tapping, it was a little bit of a unique stretch for me. It was a little bit out of the normal, and it honestly... like I was super confused about what Tapping was, but at the Brendon Burchard mastermind that I went to a couple of months ago, I got to meet the co-owner and his sweet wife, and it completely opened my mind up to Tapping and knew that I had to bring this in, and show you more about what it is. So, in this episode, I've got Alex Ortner, telling exactly how the Tapping solution benefits us. And he walks us through specific examples. They have had over 3 million people attend their Tapping summit. They have an app with free Tapping meditations that have had over 1.5 million downloads, and they are growing faster than ever because of the results. They are getting their students. I knew this was an opportunity that I couldn't miss out on teaching you showing you going through this Tapping process with you. So get ready for this episode because we're going to tap together.

Intro 3:05
Hey, you are listening to the Because I Can Life Podcast, where we believe we can decide our own income, choose happiness, kick fear in the teeth and never ever stop. Why? Because we can. I'm your host, Alison J. Prince and I went from being a junior high science teacher to building four online, multi-million dollar businesses, with four kids at my feet. Each week, I'm bringing you real conversations that have led me as well as other experts to step into our dream online business lifestyle so that you can get the answers you need to craft your because I can as well take that first step and commit now to your Because I Can life by downloading your free personal bundle at

Alison 3:51
Alright, so let's dive into it. I'm going to ask you the first question. Before we get into learning about the Tapping technique. Why should entrepreneurs know This technique? Yeah,

Alex Ortner 4:02
good question. I know that people want to know why this weird Tapping thing, why should we be doing this as an entrepreneur? And I think it really comes down to and especially this in this climate right now is, you know, how do we control our emotions? How do we control our mindset? How do we control our habits and our belief systems, as entrepreneurs? Because, you know, if anything, the current climate with what's going on with challenges is just, you know, a bigger example of what we have to do as entrepreneurs on a regular basis. How do we deal with the challenges that go on in your head? How do we deal with anxiety? How do we deal with the self-doubt that we have the fears of rejection? I know, you know, from coaching entrepreneurs, it's so many entrepreneurs want to grow their business, but they're afraid to put themselves out there. They're afraid if they have a business where they're going to be the voice or be a leader in some way. They're afraid to do that. Or they're afraid that they're going to do it and then fail. Right and so So many people are always working to improve themselves and grow their business. But if you don't have the mindset, right to be an entrepreneur, you just limit yourself. And so really what Tapping does, it's a technique that allows us to calm our emotions down to get more centered. And it allows us to actually access all of our resources. So really quick explanation. Our brain has, you know, the newer part of our brain and the older part of our brain, the older part of our brain being the limbic system, the amygdala in our brain. And anytime our amygdala is being triggered, whether that's by everyday stress, anxiety, whatever it may be, what happens is our prefrontal cortex, the front part of our brain actually goes offline, we're not able to make decisions as clearly, we're not able to think as clearly because we are triggered by that amygdala, which is very much the survival part of our brain. Now, it's been there for thousands of years for very good reason. You think thousands of years ago, you're kind of walking in the tall grass, some little thing moves, and you react unconsciously, and you run away, and you survive. Now, if you had the modern brain now back then of saying, Oh, I'm, you know, I'm going to be happy, everything's fine. No, there's no Tiger in the tall grass there, I'm going to think positively. Guess what, you died, you were eaten by the tiger, you didn't survive. And so that old part of our brain really served us back then, in allowing us to survive and to stay safe. But nowadays, it constantly limits us and that, hey, we want to move forward and build a business know a little bit of anxiety, a little bit of stress triggers us know, that's not safe. Oh, if I try to do this, what's my family gonna think of me? Or how am I going to be rejected? No, that's not safe. So we're constantly holding ourselves back because of this old part of our brain, the amygdala, where what we really want to be accessing is the prefrontal cortex, the new part of our brain. Now with Tapping, it's a technique that we use to literally calm down that part of the brain and let it know it's safe. And when we can do that, it allows us to actually do that. The things that we want to do and be, you know, the fearless entrepreneurs that we want to be on a regular basis.

Alison 7:06
Yeah, the old part of our brain stops us from doing so much that we want to self-doubt. All that stuff that comes into our thoughts. Alright, so talk to me a little bit more. Tapping What?

Alex Ortner 7:19
Tapping not tap dancing.

Alison 7:23
tap shoes, what is Tapping?

Alex Ortner 7:25
So Tapping is literally Tapping on different parts of the body, different energy meridians of the body. And it's something that I know like, It's weird. I remember my brother first started this business for us the Tapping solution that we've had for about 13 years. And he left what I thought was a much more reasonable business at the time, we were flipping houses, we in a period of five years, we flipped about 100 houses. And he left that business during 2007 when the market was crashing and started this thing around Tapping. I was like, What is this weird thing that you're doing? Like, why are you doing this? But the reason you know, but we do it again to call the ambulance. So what we did is it's literally Tapping the different energy meridians of the body. And what it does is when we tap on those spots while focusing on whatever problem that we're dealing with, it sends a calming signal to that middle of the brain, letting it know that it's safe, give you an idea. There's so much science and research behind it. There wasn't 30 years ago for a long time, people were just passing it along, because they were like, hey, this works. I'm going to tell you about it. But it was this weird thing. Now, especially over the last 5-10 years, there's been so many research studies around what how it's working, and what specifically it's doing, which is where we got all the science from the amygdala. We've seen brain scans that show you know, before and after how the brain changes.

But so when we tap on these points, it sends that calming signal to the amygdala, the brain, letting it know that it's safe. One example research study around stress. And so they took three different people, three different groups. One ended up having no treatment at all. So they actually went to a room and did nothing. Another one did talk therapy, and another one did Tapping. Now the group that did nothing in the group that did talk therapy, their cortisol levels, which is typically the hormone that measures stress in the body did not change, or I should say, went down at the regular rate. So doing nothing and talk therapy, same reduction rate, together, when you do the Tapping, it had a much higher reduction in the cortisol levels, so much so that when they actually did the research studies, the person running a guy by the name of Dawson church was getting really frustrated going, why aren't I getting the results back? And he said that they kept going back to retest because they couldn't understand how the cortisol levels were dropping so quickly. And that was the original study, they just redid it again to test the results. And this time, they had one group that was actually looking there in a room reading magazines, and not surprisingly, it went up by 2%. So that's kind of an indication of where we are right now that when people are sitting there, we're looking at the news, and you know, paying attention to all this stressful stuff in the world. That those stories all levels go up.

Alison 10:00
I was surprised. It's only 2%. I would think it would be more.

Alex Ortner 10:05
You'd think, but they were reading a magazine. So that might have been in is not during this time right now, if you're sitting there on the phone, looking at the news, it probably would go up higher. The group that did talk therapy did not change. The group that was doing Tapping, the cortisol levels went down by 48% faster than those other two groups. And so essentially, again, the science and research is showing that when we do this Tapping, it lowers the cortisol levels, it changes the hormones in our body, and it literally rewires the way our brain and body reacts to external stimulus, because a lot of what we do in life is reacting to what's going on. So you look at the current situation and some people are freaking out, my business is going to crash. What do I do? So all these emotions flooding, and what we can do is, number one, calm that down. And number two actually rewire our brains to react differently. So when things come up that are stressful They no longer trigger us in the same way. And that allows us as entrepreneurs to react differently to the stimulus and our business of, hey, this employee is upset about something or, hey, I'm getting these customer service emails and people are complaining, oh my god, what do I do? You know, there's so many different things that we have to react to as entrepreneurs. And being able to be level headed and calm is so critically important to be able to find and make the right decisions to move our business forward in the direction we want.

Alison 11:28
Okay, so you were Tapping earlier. And for the podcast listeners that couldn't see it, you were Tapping on your forehead,

Alex Ortner 11:34
right? So I'll go through all the different points, right, there are nine basic points, we start off on the karate chop point. So for those listening, just picture if you are going to, you know karate chop a board, it's the side of the hand. So it's the side of the hand, you start off Tapping there. I'll go through the points really quickly. And then I'll actually take you through what the process looks like. And we can actually do some Tapping because the really important thing about Tapping is I could tell you till I'm blue in the face about all the research studies and how amazing it is. is all about having experience for yourself when you can experience how it just calms you down and allows you to be more present and allows your brain to access different resources that weren't there before. Then you're like, oh, okay, well, this seems weird, but it works.a

Alison 12:13
Okay, so wait, before we get started, what can you explain the difference between what Tapping does and something like meditation?

Alex Ortner 12:19
Sure. Um, I mean, I don't know if I so one of the things that we are doing right now with our app is we're actually starting to do some research studies comparing other meditation apps like calm and headspace to our app. And we don't have those studies yet. But I would say that meditation does a lot of similar things. Except I'm trying to think of different different research studies. I mean, meditation has great benefit. Our app is actually a combination of Tapping in meditation. But I think that one of the things that it does is that is it's a lot more active of a technique. I think a lot of people struggle to meditate in that they just struggle to sit and calm themselves down and go through that process. Whereas Tapping is a lot more active, we're really connecting with a particular emotion that's going on. And through the Tapping itself. We're calming the amygdala down in a faster way than meditation does. And again, I don't have the research studies to show that there are so many, but I just, you know, I don't have them all memorized in terms of what they are all are. But I would guess that that would be one of the things is that through the Tapping points itself, it calms you down in a faster way. There are studies that show, you know, hey, is that the Tapping? Is that what we're saying? And it does show that the actual Tapping points when we tap on these points, makes the difference, just saying the things that we're doing and focusing on them does not do it alone, but Tapping itself actually causes that effect in the brain and body.

Alison 13:45
Awesome. Okay. Thank you. Thanks for explaining that.

Alex Ortner 13:47
I wish I had more of the resources on hand, but I can get back to on that let you know exactly what some of those differences are.

Alison 13:52
Okay, now let's dive into the nine points.

Alex Ortner 13:54
Great so that the nine points the first one is on the karate chop point. This is always where we start, and here's why. We'll start saying something but I'll go through the different points. The first one is karate chop point. The next one is the eyebrow point. So it's the inside of the eyebrow on either side, you can always have with one hand or both hands. The next one is on the side of the eye on the outside side of the eye. The next one is under the eye on either side, the next one is under the nose. So in between the nose and your lip, the next one is on your chin. So just underneath your lip on your chin, then the next one is the collarbone point. So if you find your collarbone, you go down an inch and outer niche and you tap right around there. Again, you can do both sides, one side, you know I've got a kids book, right teach kids these points with animal names. And this one, we just think about a gorilla just kind of thumping on her chest. Right. Next one is the under the arm point. It's about six inches under the armpit. It's a bra line for women. And you just tap there again you can do you know you can go across your body. You can do both. You can do one on on each side, whatever you prefer. And the last one is the top of the head. There's lots of different points here in the top of the head, you can just kind of move around a little bit. So those are the nine points that we do. There are additional points that you can do. But those are the nine basic ones that we do in the EFT Tapping process.

Alison 15:14
Okay, this is so fascinating. And I do love how you think the gorilla putting into it. Yeah, I'm very visual for

Alex Ortner 15:22
kids is really fun. So it's really quick. So it's hairy eyebrow point, Eagle Eye point, Lion cry point, Dragon a finer point, Wolf's chin point, gorilla point and bear hug point. Love it kids has all these fun little names that just allows them to connect more to what the points are. So they kind of open up to it and then they are more receptive to try and get out which kids are normally incredibly receptive to, to Tapping in. So it's really easy for them. It's always the adult skeptics that we have to talk about what they get. I mean, look, it's Tapping. It's weird. It's outside the normal paradigm. But it's one of those things that when you try it You see just how effective it is. And when you start using it routinely, when you can shift your emotion from, you know, not having something upset you and ruin your day, to being able to just have to let it go in five minutes. You're like, Okay, I need to use this. This needs to be in my, in my toolbox of things to do in my life.

Alison 16:17
Well, that's why I wanted to bring you honest, because the first time I heard about it, I was like, This is what? And I'm trying to keep an open mind about it. And I knew I needed to get to the bottom of it. So I'm so glad you're on explaining it. And I wonder like I understood all those visualizations that you said. So I think I'm more of the childish brain.

Alex Ortner 16:39
You know, what's really funny is that when we release my kids book, I had so many emails from parents from their from adults, saying, Oh, I now I understand the Tapping points, because we have several New York Times bestselling books, but you know, it is people buy a book, they don't always read a 200 page book to understand it. But with the kids book, they flip through in five minutes and like, Oh, I get this happening. Right, because it's been made simple for a kid. I know sometimes when we think about teaching something to a kid, adults understand it 10 times better because we're teaching it in a simple and easy to understand ways we can

Alison 17:12
love it. I love simple symbols the best.

Alex Ortner 17:15
Right, exactly. So once we know those nine points, we then have to learn the things that we say as we do it. So we always start off on the crunch point. And it's called the setup statement. The setup statement goes like this, even though and then we fill in the blank with whatever our problem is basically, what our most pressing issue is. So let's say, you know, right now, there's a lot of anxiety and stress around the Coronavirus and what's going to happen in the coming weeks. And so you might say, even though I have all this stress about what's going on in the world, so that's filling the blank, and then we would end it with in the the original thing was I love and accept myself anyway. Again, that's kind of an adapted because it feels a little too woowoo for people. Some people aren't comfortable or with Saying that they love and accept themselves anyway. So will a lot of times change it to I acknowledge and accept how I'm feeling, or just I acknowledge how I'm feeling because a lot of times, it's our inability to acknowledge how we're feeling that keeps us stuck in places and unable to release the emotions that keep us from moving forward. Or we may also use language like I choose to relax now and also make choices through this process. Let's say, even though I'm so stressed out about what's going on in the world, I choose to breathe and relax in this moment. Right. So that's the setup statement. And we always say the setup statement while Tapping three times in the chronic pain point. We could go through a Tapping process right now.

Alison 18:38
Okay, wait, can I just ask you, you say that say that statement three times while Tapping on the karate the outer part of your hands?

Alex Ortner 18:45
decided here? Yeah. Okay. So we do that three times. And then if you were Tapping on your own, you would go through all the different points with just a reminder phrase, that's the easiest way to do it. So if we were Tapping on what's going on in the world or anxiety, I might tap on that eyebrow point going all the way Anxiety there, you go to the side of the aisle and everything going on in the world, under the eye, all this anxiety, right? So you can just have a reminder phrase, or the other way to do it is just to talk through what you're feeling as if you were talking to a friend, a lot of times, you know, we call up a friend and we complain or we about what's going on, if people would actually just do the Tapping while they did that, while they were complaining about something. because really what we're doing is trying to focus in on what we're feeling while we tap so we can release the the anxiety, the energy of what's going on around that emotion.

Alison 19:33
Okay, so it doesn't matter where you're Tapping on your face for that reminder face

Alex Ortner 19:37
for the reminder will will we go through the process, so we go like I outlined, you know, eyebrow point side of the eye under the eye, under the nose, under the mouth, collarbone point under the arm, top of the head, and then we just keep going through that would be one round. But a lot of times when we tap, we'll we'll keep going through and doing multiple rounds until we're at a point where we feel more comfortable. We also always before we start, we'll calibrate how we're feeling on scale of zero to 10. Because one of the things that happens a lot is, you know, we'll go to tap with somebody and they'll say, Oh, I'm so angry about whatever this going on. And you tap and then after a few minutes, they go, Well, you know what, I was really angry and you're like, wait a sec, two minutes ago, you were fuming about something. And now you're not, you're not acknowledging that shift that just happened.

So we always make sure to calibrate first on that scale of zero to 10, where 10 is like, this emotion is so intense, and zeros like No, I'm fine. No big deal. I'm not angry at all. And we also check in with our body because our emotions are not just in our head or emotions are felt in our body with something like anxiety. The breath is such an important place to check in because typically, breathing will be shallow and you won't be able to take those deep belly breaths you'll be it'll be shallow might be jagged. I know. You know, this last summer before I was going to go speak on stage in front of 5000 people for the first time in my life that many people I was Yeah, it was fun, but but anxiety comes up around Right in so I notice and I see my wife notice my breathing was very jagged. So I would go to take a deep breath in, and it was breathing out, it wasn't a smooth exhale, it was I don't know, it was just kind of came out because my mind was holding on to tension and pressure around that anxiety. And I wasn't even as aware, she kind of noticed that. And I tapped on that. So we noticed where we were, we feel these emotions in our body, a lot of times a lot of physical pain. So Tapping is really powerful for physical pain, because a lot of our pain is pressure that we hold in our body. You can think of for example, if you were to make a muscle and just kind of hold that muscle for a minute, and then hold it for two minutes and hold it as long as you can, when you let go, it would have hurt. And so what happens a lot of times in our bodies because we hold these emotions in our body, it actually creates physical pain in our body. So we have so many amazing stories literally they they blow my mind all the time. The stories we get somebody was like I have chronic back pain for 30 years or you know Sometimes we tap with people on stage and they go, I can't lift my arm above here just above, you know, being even all sudden, at the end of the Tapping, they're able to raise their hand above their head, like, well, how did this happen? It's because by releasing these emotions, releasing the tension, our body's able to move in heal itself in the way that you need to heal. And right now, it's so incredibly important to be using a technique like Tapping to boost our immune system to take care of our health. Because when we are in a state of stress or anxiety, our body is in the stress response. And it is wired to release certain hormones. It's wired, to not focus on healing, but instead focus on immediate survival thing. So you know, our blood goes to the arms and limbs like there's all these responses that happen because of stress. And so when we tap it actually can have a huge effect on physical health as well.

Alison 22:50
Okay, I love that analogy that you just said about holding it all in about arm like that just makes so much sense. Okay, now, the reminder phase. Let's go back to that. So you've done the setup statement three times. And then you go to the reminder phase, do you say the same thing over and over again?

Alex Ortner 23:08
You can. So one of one thing is that if you're doing it yourself, and for a really long time, we used to always just teach people how to do it. But we'd always your feedback of like, I gotta do it. I don't know what to say. In over the last couple of years, we really focused on guiding people in the process more, it's why we developed our app. It's why we put out a lot more videos on Facebook, different places that guide people, because they're always confused on what to say some people, you know, will connect with it easier. But like all the things in our life, we have a tougher time seeing our own challenges than other people do. Right? We always need other people to hold a mirror up to us. That's why we have coaches who can show us and go hey, this is what's going on for you that you might not be seen. But when people tap on by themselves, then they can just tune into the emotion like all this anxiety, and then you go through the points, all this anxiety side. Yeah, all this anxiety, all that all this anxiety. The point is to tune into what we're feeling. and tap through the different points and acknowledge it and allow it to decrease in the intensity.

Alison 24:05
Okay, so now you're saying team up with

Alex Ortner 24:07
someone? No, you can absolutely do it on your own. I'm just saying, if you're struggling to do it on your own, your way, especially initially, to kind of understand the cadence of how we do it is to, you know, check out a video on Facebook on YouTube, download our app, follow those meditations, it's always going to be easier to do that. Same with meditation. If I told you right now, hey, go meditate for 10 minutes and you've never done meditation, you're going to go sit there and be like, What do I do? Right? Whereas if you had a guided Tapping, meditate, guided meditation, you're going to be told what to do. You know, focus on the breath, and relax your breathing, notice your body, all these things that just allow us to understand how to do it better by doing it on our own, because I tap consistently on my own, I tap every morning. It's a part of my morning planning process, to always just acknowledge what I'm feeling in a day. And then actually Choose what different emotions that I want to have.

So typically, on any given day, I will choose energy and focus before I get into work, if I'm feeling something negative, I'll tap on it. If I'm not, I still do Tapping on choosing what I want to feel. And so I will just go through those points, Tapping on what I want to bring in. So typically, the Tapping will start off on the negative, and especially if we're at a five to a 10. on that scale, we're gonna want to tap on the negative once we get down below the five, that's when we start to make choices more on how we want to feel. So let's say we went through a few rounds, saying all these things I know is anxiety. I might then go, you know, I choose to relax in my body, I go inside of the eye, knowing that all is well under the eye can be called and focused under the nose, taking it one minute at a time, one day at a time. So I can make choices and just acknowledge what emotions that I want to feel in that moment. And for that day.

Alison 25:51
All right, how long does it around usually take or should it take?

Alex Ortner 25:54
I mean, it can take 30 seconds to go around in one round. Yeah, it's not long. I mean doing the setup statement will Take a little longer as you go, you know, save that a few times. But you can go from that to doing around in a minute. No, it only takes a couple minutes. I mean, all our Tapping meditations in our app are typically under 10 minutes.

Alison 26:13
And how many do you usually do per day?

Alex Ortner 26:16
Or per day? Uh huh. Well, so first off, I would say you use it when you need it. So if you are feeling like you can't focus, right, you're trying to be productive and you can't you can't get yourself focused or you're feeling angry or anxious or stressed or sad. All the emotions that we might feel in any given day, stop, tap, release it. So you can allow yourself to choose how you want to feel as opposed to having your day just totally thrown off by something you're feeling. Secondly, I think it's important to develop a habit if you can, Tapping every morning is really powerful, in that it allows us to it forces a habit of stopping to acknowledge our emotions, because so often we can just go through our life and it's not till all of them something happens, or the weekend comes and often we relaxing, but I didn't realize I was holding on to all that tension. Because we all stopped to actually notice what we're feeling. And we don't realize how much those emotions can limit our ability to, number one, enjoy our day and just be more productive in our day. So I always have a morning routine. And I always recommend an evening routine to before bed. Because again, so many challenges with insomnia with sleeping, because we're not able to release the things from the day, our brain is still, you know, running, we're still trying to solve problems, or we're just stressed and anxious about what's going to come up the next day or what's going to happen in the future. So doing in the morning to set the intention for the day, and then doing in the evening to relax and release the day and release those emotions. For me. Those are the two most powerful times in the day to tap morning and evening. Okay,

Alison 27:50
can you give me an example of your setup statement? If you can't fall asleep at night? What would you do?

Alex Ortner 27:57
Sure. So here's my question. Do you want to tap with me But something particular that you want to tap on, let me just give you a general global example. On Tapping for sleep.

Alison 28:05
Let's do general. But then I think we should do a Tapping session if you're okay with that. Yeah,

Alex Ortner 28:10
yeah. Great. So do you want to do a general one around what's going on right now in the world with?

Alison 28:15
Yeah, I can fall asleep really easy. I just know, like, my head. I'm not even hitting the pillow and I'm out. I just know that there's a lot of people, I've got some really good friends who cannot sleep, cannot sleep. I want to help him get a better night's rest.

Alex Ortner 28:31
Okay, so let's start by Tapping on the karate chop point. And what we'll do in this process is all say the statement and then you repeat after me. And anybody listening will repeat it will say it at the same time as you. Okay. Right. So Tapping on the karate chop point. And actually, let me just say really quickly before we keep going, super important to just check in with again, let's calibrate. So, if you're listening, you know, how difficult is it for you to sleep right now? Or how much is your mind racing on a level of zero to 10 So if you're really struggling to sleep, you might say I'm going to level nine, I just cannot slow down my brain just can't get myself to sleep or you feel that anxiety in your body. So really important to to connect with that. And also notice where you feel it in your body. So we'll keep going now, on the creditor point on the side of the hand, even though I'm struggling to sleep, even though I'm struggling to sleep, because I have so much anxiety right now, because I have so much anxiety right now, about everything going on in the world, about everything going on in the world. I acknowledge and accept what I'm feeling, acknowledge and accept what I'm feeling. Even though I'm struggling to sleep, even though I'm struggling to sleep, because I'm trying to solve all these problems, because I'm trying to solve all these problems and it's so overwhelming,

Alison 29:42
and it's so overwhelming.

Alex 29:43
I choose to breathe and relax in this moment. I choose to breathe and relax in this moment. The eyebrow point. There's so much going on right now.

Alison 29:52
There's so much going on right now.

Alex 29:53
side of the eye and it's so overwhelming. And it's so overwhelming. Under the I don't know what's going on from day to day. I don't know what's going on from day to day, under the nose. I don't know what to do with my business. I don't know what to do with my business. chinhoyi, I'm overwhelmed with my kids being home, I'm overwhelmed with my kids being home. Call on point, there's just so much going on. There's just so much going on. under the arm, there's so much uncertainty. There's so much uncertainty, top of the head, and my brain is trying to solve all these problems.

Alison 30:24
And my brain is trying to solve all these problems

Alex 30:26
are a point I acknowledge how I'm feeling,

Alison 30:29
acknowledge how I'm feeling.

Alex 30:31
And I choose to relax in this moment, and I choose to relax in this moment, under the eye knowing the answers will come. Knowing the answers will come under the nose one day at a time, one day at a time. Chain point. We're all working to solve this. We're all working to solve this one point. And there's so much good happening in the world. There's so much good happening in the world. under the arm, we'll all be okay. Well, I'll be okay. top of the head. There's lots of stress. There's lots of stress. I brought a point Okay, and that's okay. side of UI we've all been thrown off of our balance.

Alison 31:05
We've all been thrown off of our balance.

Alex Ortner 31:06
Vi our routine has gone out of whack. Our team has gone out of whack. Who knows, but I choose to relax in this moment. But I choose to relax in this moment. Chin point, knowing that we can get through this knowing that we can get through this PowerPoint, I can get through this. I can get through this. under the arm. I'm stronger than I know. I'm stronger than I know. top of the head. I'm more resilient than I realize I'm more resilient than I realized. I brought point but Now's not the time to solve this. And now's not the time sell this side of the eye. Now it's time to relax. Now it's time to relax under the eye and allow my brain and body to release and allow my brain and body to release under the nose all as well. All as well. Chin point I am safe. I am safe. cuddle point I choose to relax. I choose to relax under the arm one tap at a time. One tap at a time. And breathe more deeply in my body now, and breathe more deeply in my body now, just stop there and take a deep breath in and breathe out.

And again, we just want to check in. So whatever we were feeling before, if we were feeling stress, anxiety, if we were worrying about things about tomorrow, or stressing about things, just kind of check in and go, well, what's going on for that right now? are we coming up with different answers? are we allowing ourselves to relax? We measure on that zero to 10 scale. So if we read an eight before, maybe we're at a six, now we're at a four now and maybe it's gone up, maybe we're in an eight, we're at a nine because maybe something else came up. Maybe as we were doing it, we realized, you know what, I'm really worried about this. Because a lot of times what happens is, as we go through the Tapping, we get more clarity on what's really bothering us. Right? You've had a conversation with your spouse, you know, you're married as a mind where you're in the middle of an argument and, you know, 30 minutes in you realize what was really bothered, right? Yeah. And you were upset about something and you didn't realize and didn't know how to voice it. Right away. And now you realize, right, that happens a lot of times when we're Tapping, as we start off with one thing, and then we realize I, you know what, I'm just really worried about my employees right now, you know, I'm just worried about not having work, or you go, you know what I'm really, really worried that I'm not gonna have enough money right now. And so we get clarity on those things. And so sometimes it can go up a little bit, we get more clarity, we tap on those things, but most of the time, the stress or anxiety will go down, and we'll just feel a sense of peace, we'll feel some tingling in our body. And we'll just notice that things are a little bit different and that we can relax and allow ourselves to sleep. So what did you feel during that process as we are going to tap?

Alison 33:37
It helped me to realize where I'm personally at, right? I came in here I already had a couple meetings this morning. my to do list is ginormous, right? Because what do we do? We build to do lists all the time, right? Just having you say that and Tapping I was like, Alright, I got this, I can tackle this.

Alex Ortner 33:53
So you know, I've been I've been telling people they know us on Facebook Live and talking about all the different things we can do during This time during anytime a challenge, right? And I always say the number one thing you got to do is you got to calm it down. You got to calm down those underlying emotions because we are simply not as resourceful when we are under stress or anxiety. Well, what people don't realize is that, so I would look at anxiety level 10 is like a panic attack. Right. And I've heard of a lot of panic attacks happening right now. I mean, somebody sent us a thing, a friend of my brothers who had a panic attack in the middle of the night, the and she didn't realize how much she was taking in. She thought she was okay. She had a panic attack. And what most people don't realize is they live with a level of stress or anxiety and say, level six, and you're like, Oh, no, it's fine. But they don't realize that if they even just lowered that average to a four or three, how much calmer they would be, how much more resourceful their brain would be. Because when we have these things going on, it literally takes away resources away from our prefrontal cortex and our ability to think clearly. So we don't come up with the ideas and so how many Have you had a great idea in the shower? Right? So why is it

all the time because we're really relaxed and calm in the shower, we allow ourselves to relax. And we allow our brain to think freely. And often we have these amazing ideas. And so that's just an example of how when we allow that stress, that anxiety that worry, that sadness, to lower that our brain is able to think more clearly. Which is why, as an entrepreneur, I think it's so important that we do this on a regular basis, beginning of the day, do Tapping, get, you know, choose the emotion you want to have in the day release any any worry or anxiety you're feeling. And then at the end of the day, you've got to be able to relax and let go because as entrepreneurs, there's no checking out at five o'clock. Now. There's not no you're thinking about it, you know, in a wonderful way most of the time. A lot of times are a stress and anxiety around it. And so we want to be able to release that to sleep because again, then it spirals on. Oh, we can't sleep. The next day. We're tired. We're not able To be as productive, we were more stressed, more anxious, and we don't sit well again. So it kind of spiraled downward. We really want to make sure that we're spiraling upwards and taking care of our health becoming more resourceful, gaining clarity on decision making a lot of being an entrepreneur is about going. Okay. Let me get clear on what's going on right now. What's going to move the needle forward? What matters most in my business right? Now, let me get clear, and then move myself and my team forward in that direction. So with the Tapping, we can allow ourselves to calm down that amygdala, get clarity on what really matters most, and then take action to move forward.

Alison 36:34
Okay, how so I love the self guided, because if I got into this, I think I would stop right with the forehead and not know what to do. So where can they get these self guided Tapping resources.

Alex Ortner 36:46
The number one place is our Tapping solution app. You can get it on, you know, in the App Store on Apple or Google Play on Android. And it's free, you download it. There's so many free resources right now. So we created this whole Coronavirus section that has to deal with insomnia anxiety. We started recording sessions in there for kids. So I recorded a bunch of sessions for kids. So if you have kids, we've got under five, six to eight, nine to 1213 to 17, to help kids with all the stress and anxiety they're dealing with right now. I know you're like me, you've got two amazing daughters that are entrepreneurs, and you care a lot about kids and helping kids and during this time, right now, they're dealing with a lot, right? Yeah, they are.

Alison 37:30
Even though we're inside the house on lockdown the social media, right? It can bring them down real fast,

Alex Ortner 37:36
right? And it's super important for us as parents to know that we first need to tap and calm ourselves down, because our kids will react based on our energy. I know. I've heard so many stories of people being like, my kids are freaking out are so worried. The first thing I go is I go well, how are you reacting as a parent? Are you being called in? Or are you worried about it? Because my kids right now I tell you, you go ask my kids. They're not worried. I mean, because we're so calm in the house, we were really lucky. And we've got space here, I mean, an hour and a half from New York City. But there are people that are stuck in apartments, we got lots of space and have freedom. But I've made sure to stay calm with my kids and make sure to control the meaning that I'm giving to all this for them, just like I want to control the meaning for me, go okay, I could, what does this mean for me? Is this a good thing? How can I grow from this challenge? How can I contribute to the world, the meaning we give it is super important. And so you know, I work to control that meaning for myself and for my kids. So yeah, get anybody who wants to learn and be guided in this process. Just go download our Tapping solution app. And super easy. You know, there's intro videos to show you visually how to do it. And you can be doing it in 10 minutes without any without ever having known how to do before. That's amazing.

Alison 38:48
That's amazing. Okay, the next thing that I want to know is the book the kids book that you wrote, yes. What is that called?

Alex Ortner 38:54
The kids book is called gorilla thumps and barracks.

Alison 38:57
Is that on Amazon?

Alex Ortner 38:58
Yeah, it's on Amazon. Really cool thing. about the book is that any purchases of that book go to our foundation. So we started a foundation in 2012, after the Sandy Hook school shooting here, which is in my hometown of Newtown, Connecticut, and our foundation does work with trauma response. So Tapping is really powerful with trauma with PTSD. So we've got projects with veterans that we work with. We've done work in Rwanda with children, genocide survivors, we've done work in schools. So for example, in the Parkland school shooting happened in Florida. We sent a team down there that was working with first responders and students and things like that. And so we do a lot of trauma work there. And we also do work in schools. So for any elementary school, normally, I know everybody's at school right now. But normally we'll donate copies of my kids book to any elementary school to all the kids in the school, and we'll donate 500 bucks, thousand bucks, you know, wherever, to help kids to be able to be their best selves, right? Because kids are dealing with so much more stress and Anxiety and pressure. And I think we were as kids way back then, because of all the social media and all the pressure and just everything going on. And so yeah, so anybody who goes and picks up a copy of that book, just know that you are supporting our foundation, the work that we're doing.

Alison 40:15
That makes me love your company even more just okay. All right, social media. Speaking of social media, where can they find you to find out more information? If people are on Instagram or Facebook,

Alex Ortner 40:27
on Instagram, just look up the Tapping solution. That's our main handle on there, or you can look me up Alex ortner. I've got my Instagram on there as well. And on Facebook, you can look up the Tapping solution on there, a little newer to the Instagram world. Facebook, I think, you know, we've got something like 500,000 followers on there, and my brother who's always been the main speaker in our business has, like 1.2 million on their Instagrams newer to us, but I love being on Instagram. If you reach out to me and you message me on Instagram, I'll always respond to there and help in any way that I can.

Alison 41:00
That's awesome. Okay, one last question. Yeah, maybe it might spur others. But how many students have gone through this program?

Alex Ortner 41:07
How many students? Yeah, in terms of well, it's not necessarily a program for the students for schools, we give the books for free, I go and speak wherever I can, for free as well, I really try to go to communities that are underserved. I know there's a lot of schools that don't have resources to pay for speakers to come in or to get books for all the kids. And so I try to go to those communities first. To help them out. And we give the book we also do have a lot of resources for teachers. So on our Tapping solution, Foundation website, anybody who's a teacher, if you go there, you'll find there's an area for teachers where you'll actually get programs that will help you to actually do Tapping in the classroom. So lots of cool resources in there. And then also in the app. We do have a section in there that it's always free and unlocked for veterans, as well as for teachers. So any resources that we have Veterans and for teachers are always free. I'll also mention that right now, any first responders that are listening or if you know of any first responders, doctors, nurses, they can actually get a full six months free in our app entirely like with everything unlocked. So there's already, right now there's a ton of stuff unlocked in our app, there is a free and a paid level. But there's so much free stuff in there, especially right now. But for anybody who is a first responder, if you contact us through any of these channels, and just say, Hey, what's the page, you know, to get free access, I'll want to give you a link to that page. And we'll give you six months of access in our app, because we want to go and help all those people in hospitals, who are working so hard under so much pressure right now, to be able to be calm and balanced and help their immune system in case they're having to fight something themselves.

Alison 42:47
Okay, once again, you impress me even more with that. What a cool company that you have built.

Alex Ortner 42:53
Thank you. I appreciate that. No, we we, we really I can't say it's not that we really care about the work that we do. We're very busy. driven. We're a family owned company as myself, my brother and my sister, which I think is a rare thing in and of itself. And we don't kill each other all the time. But we, I think, though there was more of that in the early years now, you know, we get along so well and understand each other.

Alison 43:14
You tap through all those?

Alex Ortner 43:15
Well, you got to do your personal work. I mean, so many of the challenges we have in businesses with business partners is because of those things that come up for us individually. And the things especially we allow it to fester, just like our marriage. If you don't address those things and release those things, you can kind of build up resentment and frustration and all sudden, it breaks down a marriage or a business relationship.

Alison 43:37
Do you have a marriage section?

Alex Ortner 43:39
Um, is there a marriage section in the app? I don't know if there is right now. Okay. There's relationship stuff. There's other relationship stuff, I just don't know is particularly for marriage a lot. We're constantly adding new stuff in the app. The apps that have been out for about a year and a half, and we've had, I want to say we've had about one point 6 million plays now of our meditations through their adulation. Thank you, thank you. I think it's something like 300,000 plus downloads of the app. And right now, it's, you know, lots of downloads happening, you know, people are really looking for that resource to help them out. Which is awesome, because we love you know, what we do and be able to help people. And, and yeah, you know that we are really fun staff one thing about the app just like we were measuring just now, and zero to 10 scale, when you do the Tapping meditations in the app, you know, 30 seconds into it, you you measure yourself, see something comes up on the screen, and you move the scale from zero to 10. And then when you're done, it measures you again. So you have to see your progress in the app, and how it's doing, which is really cool too, because of the data that we get, for example, our anxiety meditation, which are which is our number one meditation in there, I think has had something like 200,000 plays, and on average has reduced anxiety by 48% in just nine minutes. So it's like, what the data is there it works. 200,000 plays a minute. And it's reported 48% reduction in anxiety. And now there are so many different Tapping meditations on so many different topics in

Alison 45:07
changing the world

Alex Ortner 45:09
trying to write well, we're all doing our part one day at a time.

Alison 45:12
That's right. Well, Alex, thank you so much for your time. I know this is so needed right now. It is the Tapping the solution app. Go download it for the free trial. Is it a trial period?

Alex Ortner 45:23
Oh, well, there's a ton of stuff on locked in there period. So there's a ton of free stuff, especially now with all the Coronavirus collection there. There is also if you want to try the full app, there is a free trial on there, which we're just actually releasing now. It's always been, you can either pay for monthly or yearly. We've just been releasing a free trial setup, which may or may not show for everybody right now because we're kind of testing it out. And we will be released for everybody shortly. But things in an app take a lot longer to develop. They do want a website. So for any of you who have been doing web stuff for years, like I have, you know, 13 years where you can do things in a quick period of time and AP tests. So much longer to roll things out into

Alison 46:01
different story.

Alex Ortner 46:03
different story altogether totally different, you know, things that you use for sending emails, push notifications, it's been a really fun learning process on how to roll out an app.

Alison 46:11
Awesome. Well, again, thank you so much for coming on. Go follow the Tapping solution on Instagram, download the app, and we'll see you guys later.

Alex Ortner 46:20
Thank you so much.

Outro 46:27
Hey, thank you so much for listening to the Because I Can Podcast. Do you have a question that you'd like me to answer raw and uncut on the podcast? All you need to do is head over to Apple podcasts, and do three simple things. Number one, leave a rating and review and tell me what you think of the podcast. Number two, in that review. ask anything you want related to your lifestyle business. And number three, if you want a shout out make sure to leave your Instagram handle or your name. That's all. Then just listen to hear your question answered live, raw, and uncut. Don't forget to join us next time on Because I Can podcast. We'll see you then.




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