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Do I Need To Stop My Online Business During The Pandemic? (Special Edition)



Should you scale back your online business during the pandemic?

Should you wait to start your online business until the economy is good?

Online Business During The Pandemic

As I write this, I'm on complete lockdown in Puerto Rico as the world goes through the Coronavirus pandemic. I'm sure you are going through something very similar.

This, combined with other events, such as the earthquake in Utah and the stock market, has my mind spinning.

Last week, the weight was too much, and I broke down in one of those ugly cries that you hope nobody sees. I was actually outside in my driveway, but luckily for me, everyone is quarantined in their house, so no one saw it. Then I came inside and cried some more.

I needed that time, though. It gave me some much-needed relief. 

When I was done, I had clarity. I reminded myself that God is my business partner, what my vision is, and my true “Why” for running my businesses. These are the things in my control – the other stuff is not. 


Running Your Online Business During The Pandemic

During times of crisis, you have to focus on what's in your control. Right now, what's getting most of the chatter in our group is the fact that many big-box retailers and Amazon aren't selling/shipping “non-essentials.” On the surface, you might think this is horrible for your online shop. But is it really?

One of the gals in the group shared that March (when I'm writing this) is actually going to be her biggest month. She sells jewelry! 

Are you wondering how and why she's going to have her biggest month when all this turmoil is happening? Well, one of the reasons is because all the other places that people buy these non-essentials aren't open. Think about it – when someone wants jewelry, they are either going into a store to try on different options or they are browsing Amazon to look at all the options. But now, neither of those is an option. That means that people are going to be looking for these things in other places – clicking on Facebook ads, Google search, deal sites, etc. 

That means the products that you have on your own site, that ship from your own house or warehouse, have a much higher chance to compete. The consumers are looking for YOU!

It's an opportunity.


Change The Conversation in Your Online Business During the Pandemic

You need to approach things differently with your online shop. How you speak to your potential customers now versus when everything is a-ok, is not the same. 

If you put a banner on your site “$12.99 for the next 24 hours”, that might work great any other time, but is that what will drive sales now? Maybe maybe not. But something that will undoubtedly drive sales is if you change the conversation you are having with your customers.

Which of these do you think would drive more sales and build your customer list more?

  1. We have a sale on all jewelry! All earrings are $12.99 for the next 24 hours!
  2. We are all going through tough times. For each purchase of earrings, we'll ship a free pair to your friend to make you feel a little bit closer.  

You have to change the way you are speaking to your customers and meet them where they are.

This means that you're going to have to innovate on the ways you speak to, and serve your customers.


Giving Your Products Away 

Boy o' boy – there is a lot of hate going on right now in social media land. People are being shamed for selling their products. Yea, you read that right. They are being shamed for running their business. Not for price gouging or anything like that – just for selling as usual.

Remember, you are an entrepreneur. You are running your business to create money so that you can do great things with that money. Right now, that may mean that your spouse is out of work, and you are the one making the money that feeds your family. 

This money flowing from our customers to us, then to other local stores, is the lifeblood of our economy. Without it, everything stops. Selling your products is helping the economy in a big way, so please don't feel bad about charging.


Chasing Your Customers

As a business owner, you have to keep your composure in front of your customers. Yes, you can share about how things are impacting you, but you can't act desperate. People are turned off by desperate people.

Think about this. You've probably owned a dog before or at least know someone who has one. Have you ever had the little guy get out when you open the front door? He takes off and you take off after him. He keeps running for as long as you're willing to chase him. Then, something interesting happens. When you stop chasing him and go the other way, he follows you.

Desperation does no good in your marketing.

So, instead of thinking about what you need… more money, more sales, etc.

Reframe the thought to – where am I needed.

There are examples of this shift in thinking all over the place. Local gyms are serving their customers online. Small grocery stores are delivering groceries to their customers. Online shop owners are presenting alternate reasons to buy.

If you innovate in your business and think about where you are needed, you will find ways to serve your customers – because they are still out there.


Should You Lower Your Prices in Your Online Business During the Pandemic?

This is a hot question and one that I've seen a lot in the $0-100k Facebook Group. It's an important question to get clear on because the first natural reaction is to lower your prices.

But is that the right move?!  (we talk more about lowering your prices here)

You'll need to tune in to this episode of the Because I Can Life podcast to get that answer and more on how to manage growing an online business during the pandemic. 





Listener Love…

  • Thank you Bev and Alison!
    by help would be nice! from Canada

    Absolutely incredible podcast. Thank you ladies for being real, clear and motivating. So empowering. A true testimonial to “Because I Can!”

  • Scary
    by irenesq from United States

    Yup! Alison is scary...not in a bad way though. Its all in a good way. Why? Well, first of, I think Alison is not only an e-commerce expert but also has a psychic ability. I am only on the fifth episode of her podcast, and listening to it made me think like, “how does she know what I’m thinking?” All the fears and self doubts and negativity. She talks about life experiences that are relatable. Somehow whenever I listen to her, she connects with me like as if she was talking to me. I just love her and really blessed to have found her and be part of her clan. Thank you Alison!

  • Inspiring & Amazing
    by DoohikeyDesigns from United States

    Alison is the real deal! She’s real as she inspires you to reach your best life. She gives you glimpses into how she has made multi dollar million businesses. Alison was called to serve others to help others reach the dreams we have always wanted to achieve. She inspires to help us Rise Up to what God wants us to become! It just keeps getting better and better! Wow! Today’s episode in February is amazing! Literally I sell wholesale and know what it takes. But now I’m wanting to really create more retail sales and I have since being in your program! Loved the episode that you did of Puerto Rico and why you moved. I loved how you testified of how God works in our lives and if we trust him we can do anything. Thanks for being a light and a mentor to me. It just keeps getting better and better! Especially today about making offers! Sometimes we don’t always think of the little things it make offers daily to weekly. I know I can amp up my orders and I will be digging deep this week!

  • Clear advice to give you confidence
    by MintBillyCat from United Kingdom

    I love this podcast so much-it is my favourite I’ve found among all the business podcasts. It’s targeted at women who are at home with kids or in a job dreaming of running their own business and making more money. Alison is really relatable, clear and supportive in her advice & delivery and there are tons of good nuggets here for any aspiring or active mumpreneur.

  • Inspirational
    by Greenwichound from United Kingdom

    Some of things that Alison discusses in her podcast are really simple. But sometimes you need it laid out in these terms for it to just go in. And go in it does. Meaning you leave each episode full of confidence and aspiration with a check list of to do’s or things to try out. She shares information bombs that others in her position would never share (fear of giving away their secret sauce) and every step of the way you feel like she’s championing your specific journey. She is golden and this show should be in the library of everyone thinking or currently doing Ecommerce. Keep it up Alison! X

  • Fantastic, just Fantastic
    by 2shopornot from United States

    I just went back and caught up on all the podcasts and can I just say I should’ve done this a long time ago! The content is so clear, Alison brings in guests that are so willing to share. Truly an amazing listen. If you haven’t joined Alisons group I strongly recommend that you not wait any longer! Your future is waiting!

  • Amazing Content for Entrepreneurs!
    by galithoc from United States

    Alison is very knowledgeable and presents information in a very easy way for newbies. My entire family listens to her every week. She has motivated my two daughters into starting their own business, they are 14 and 11!!!!. Thanks for this podcast, its amazing.

  • Very optimistic and useful!
    by AJM.44 from United States

    I find these podcasts useful, filled with good tips backed by her experience. She’s also very optimistic and makes me feel like I can do it! Which is why I want to get started! Ok Alison, this question is for you - I want to start selling online in an effort to fund my college education! Obviously I don’t have a lot of time, and more than that, I don’t know where to start lol! Do I create a Shopify store? Do I start selling on someone else’s site (and whose?!)? Do I do a ClickFunnel thing?!

  • Inspiring!
    by InspiredLifeCrafts from United States

    So many helpful tips and positivity. Love listening!

  • Great information!
    by Stellar92677 from United States

    I’m learning so much and I love your optimism. thank you!

  • Inspiring & Amazing
    by DoohikeyDesigns from United States

    Alison is the real deal! She’s real as she inspires you to reach your best life. She gives you glimpses into how she has made multi dollar million businesses. Alison was called to serve others to help others reach the dreams we have always wanted to achieve. She inspires to help us Rise Up to what God wants us to become! It just keeps getting better and better! Wow! Today’s episode in February is amazing! Literally I sell wholesale and know what it takes. But now I’m wanting to really create more retail sales and I have since being in your program! Loved the episode that you did of Puerto Rico and why you moved. I loved how you testified of how God works in our lives and if we trust him we can do anything. Thanks for being a light and a mentor to me.

  • Thank You Alison!
    by Savjack28 from United States

    If you want to make real money and get out of the rat race of working for someone else, follow Alison J Prince. You will learn SO much!

  • I’m obsessed!
    by Stormy Hinkle from United States

    Alison is as smart as she is relatable. Every podcast episode is full of brilliant nuggets to help you along your entrepreneurial journey. With Alison on my team, I know I will find the courage to go for my big dreams!!

  • Beca Miller
    by Beca Miller from United States

    Alison is full of gold! I used to do all the work myself. The minute I took her advice and hired out, my sales started going up!

  • Life changing!
    by Future CEO MR from United States

    I bought your course last summer right in the middle of taking graduate courses to increase my salary lane as a teacher. No need to say that the increase in salary has not made any mayor changes. I always had the desire of doing an e-commerce business but did not know how to start. I still have not taken the time that I am supposed to dedicate to the course, however these podcasts had filled me with the courage I need to start doing it. Thank you Alison for your words of wisdom every Tuesday.

  • Thank You Alison!
    by Savjack28 from United States

    The best. If you’re serious about wanting to make real money online, you must listen to this podcast.

  • Awesome Podcast!!!
    by Clarisse Gomez from United States

    Alison, host of the Because I Can Life podcast, highlights all aspects of business, entrepreneurship and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

  • Inspiring & Amazing
    by DoohikeyDesigns from United States

    Alison is the real deal! She’s real as she inspires you to reach your best life. She gives you glimpses into how she has made multi dollar million businesses. Alison was called to serve others to help others reach the dreams we have always wanted to achieve. She inspires to help us Rise Up to what God wants us to become! It just keeps getting better and better! Wow! Today’s episode in February is amazing! Literally I sell wholesale and know what it takes. But now I’m wanting to really create more retail sales and I have since being in your program!

  • Thank you!
    by gigisomar from United States

    Allison, I really have so enjoyed your podcasts. Thank you for putting out all of this wonderful information.

  • Inspirational
    by Missladyamy from United States

    Alison.. love having your podcast available to help me keep going. I can listen to it while I do my makeup in the morning and get ready. You inspire my day and give me hope. Thank you. I am already in e commerce but want to take a different route in this area and excited for the new ideas you provide. - Renee @beprosperity

  • Wow
    by M.Murawska from United States

    I have been Alison’s student for almost 2 years. I am still learning!!! This pot cast was a piece of information that I was missing! Let’s make $$$$ with influencers! Thank You Alison❤️

  • Gold
    by Brandeerose from United States

    I’ve been a Alison fan for over a year! She gives so much great content and she over delivers ‘all the time’! I’ve been following her system and am a happy customer. Her 100k system is THE bomb! I’ve tried so many other courses and she’s the real dill. Lol. Thank you so much Alison for all you do. You’re truly a blessing. Instagram handle @threadsofarmor ❤️

  • Episode 15
    by -akoboe from United States

    Loved this episode and how broken down and step by step the details were. Question for you: How do you decide on a business name and shop for an e-commerce store if you don’t have a niche? Or do you only recommend opening a store for those who do? In the beginning, you sold a lot of random things that didn’t relate to each other, so did you use third party selling websites to sell or did you start your own store and how do you do that without a specific product or niche?

  • Excellent
    by B-Rex1 from United States

    Alison continues to offer great teaching moments with love and enthusiasm!!

    by twimoonlight from United States

    I love your passion and love for this business. I love that you have worked so hard to give us such an awesome mentor, business Opportunity guidance, tools, and a Facebook group that we all can draw from and count on. Thank You!!!

  • Amazing!
    by Lissy Eubank from United States

    Alison (and her course) is amazing!!! Listen, learn and apply! You won’t regret it!!

  • The best!
    by Polarbe88 from United States

    Alison knows her stuff!! I love listening to her!!

  • Love this Podcast!
    by newmama4 from United States

    I loved learning from Alison & Dave and can’t wait to check out the show notes! Sara & I started thanks to Alison’s Because I Can Clan, we are still in the beginning, but I sense big things to come and wouldn’t be where we are right now without you Alison!! XOXO!

  • Episode 10 - LOVED IT!!!
    by drewtheclue from United States

    I have liked and learned a bunch from all of Alison’s episodes as well as from her YouTube channel and her courses. I really really enjoyed Episode 10 though - so many great quotables & gold nuggets were shared...I saved it and will take notes when I listen again!!!

  • Alison knows E-Commerce
    by Lwisdom69 from United States

    Seriously I wasn’t into podcast, Meh- But once I heard this “Because I can Life” with Alison J Prince, she’s Amazing in every way!!! She shows you what she is doing & walks you through her process. She is so transparent in every way. She shows us how to kick Fear in the teeth! She’s my go to momma bear!! I love this podcast- Your Truly, Lillian Wisdom

  • Alison knows her stuff! This works!
    by c_beckstrand from United States

    I have followed Alison’s journey for the past few years and never met anyone who is so willing to share what she knows to help others. There are so many golden nuggets from these podcasts that you can take and apply to your own business. She is the real deal!! Following her strategy, I now have a business of my own that is THRIVING because of the plan that she has laid out. She is changing lives!! Listen to this podcast- you won’t regret it!

  • Alison Is The Real Deal
    by awishandakiss from United States

    Have you ever watched fresh water pour out of a spring? That is what Alison is like. She shares and teaches so much good, over flowing with the very best! Love this podcast! Thank you Alison for wanting and giving the steps to success, for those that you teach. -Melinda L.

  • Truly An Inspiration!
    by Alohalovelife from United States

    Alison, I am LOVING your podcast!!! You are crushing it! You are such an inspiration! Thank you for stepping out there to share your story! You have helped me transform my mindset and my life! xoxo Michon

  • Awesome!
    by SACP12 from United States

    Love listening to Alison. She is inspiring and gets it. It’s making me move forward and giving confidence in doing so. Kick fear in the teeth.

  • Thank you!
    by Gkeith88 from United States

    Loving it all. Thank you for coming out from behind the scenes and sharing your real life. We all benefit from your knowledge and the joy you bring.

  • Alison knows what she is talking about
    by J0di8 from United States

    Alison gives such awesome advice on starting and growing a business even kids can do it! That's awesome!

  • Right to my soul.
    by LiviaLight from United States

    Alison is genuine, sincere, and has a passion and a fire that gets right to my heart. She has a great desire to help others and shares important content. Her energy and light can help you see possibilities for yourself that you never imagined. We are all humans on this journey of growth. Invite Alison to be part of your journey and you won’t regret it.

  • Don’t miss out!
    by P. Cram from United States

    This Is your chance to learn from one of the masters of e-commerce. Alison’s style of savvy business advice in an easy to understand and implement format will take your business to the next level! If you’ve ever thought about starting your own online business the first step is Alison’s program. Trust me, this is the road map to success you’ve been looking for!

  • Alison Prince is great!
    by Shanda2005 from United States

    Alison Prince gives great advice about how to run an online business. This is a great podcast. A must listen for entrepreneurs!

  • An entrepreneur who GETS IT!!!
    by AshleyJohnston from United States

    This girl just gets it. She understands doubt, she has lived hard days, she knows what it’s like to start from zero.....and then climb out of that crap. I think what I appreciate the most, is that she genuinely enjoys helping others find success. Truly a gift.

  • Motivating and Inspiring
    by Lisa fruit pop princess from United States

    Alison is great at motivating and inspiring! She has so much great info that she shares! You definitely need to listen to this if you've ever thought of becoming an entrepreneur!

  • Pushing forward with Alison
    by Gyetvaimom from United States

    What a great podcast with such great information on how to build my very own e-commerce business! Alison is relatable, knowledgeable, and very inspiring. I enjoy these episodes while driving my kids to their activities, while making dinner, or while getting ready. Listening to ALISON motivates me to push forward in my new business.

  • A dreamer/doers podcast heaven!
    by ReesieO from United States

    Alison is so upbeat, so knowledgeable, and so passionate about what she does! This podcast shows all of that! If you don’t know where to start - START HERE! The information is GOLD! You’re in the right place and this girl will give you wings! Seriously, even if you’re just having a down day - Alison will lift you up and help you believe in your dreams again!

  • Great Stuff!
    by AKP419 from United States

    My husband and I are part of Alison’s Clan and we are so excited to have all this extra great info in podcast form!

  • A must for all entrepreneurs
    by heidilynn82 from United States

    Love Alison’s Enthusiasm and passion for sharing her knowledge about all things business! It’s a must listen.

  • Love Alison
    by EricaWoodbury from United States

    I absolutely loooooove Alison and her emery is so contagious! ❤️

  • Hopeful:)
    by Polka. Lover from United States

    So far I’m really excited about this podcast....and hoping it doesn’t all lead to what so many other podcasts I’ve listened to have, which is “I’ll tell you just enough to get you excited and start to believe you can do it, but to really start to change your life it’s time to pay for the membership/course and if you can’t afford it that’s just an excuse”. I’ve become a bit of a pessimist in the self-improvement journey while trying so hard to get started but not having much cash to do so. I’m that mom stuck living credit card payment to credit card payment which doesn’t exactly leave money to get started. I’m hoping this podcast is what I’ve been searching for to guide me on how to finally get something going that will bring hope and real change for my future. I love Allison and I have faith that she’s who can help me change my life!♥️

  • LOVE HER!!!
    by IChooseYouCo from United States

    Alison is AWESOME! She knows her stuff and is so generous in giving and teaching others. I am so glad I found her to help me along this journey of e commerce.

  • Fab!
    by vbl<3 from United States

    I’m new to podcasts, but wow...what a fabulous cast! I’m a fan and will be continuing to listen!

  • So much help and valuable information!!
    by ealshfs from United States

    We love Alison!! She gives such valuable information on how to run your online business. Through this podcast she will help you, inspire you, and encourage you. Through following her course my husband and I have sold over 15K so far in one of our businesses and are headed towards the 10k mark with our second business. Thank you Alison!!

  • LOVE the heart and deep dive!
    by XefishX from United States

    Thank you so much for the useful information and VALUE in these episodes- I’m totally hooked!

  • Love Alison Prince
    by irsaguar from United States

    Thank you for this amazing podcast. I cannot get enough of Alison and her amazing knowledge of E commerce, marketing and selling online she is awesome!!!

  • Because I can!
    by shesgotdetermination from United States

    Alison is a great mentor! She has a great amount of enthusiasm and determination towards her businesses. She really tries to motivate the clanners and get us excited about our businesses. I’ve learned a lot from the FB group! There’s so much information there. Thank you everyone for supporting each other!

  • So worth listening to!
    by Orpheus Phunk from United States

    Alison KNOWS what she’s talking about. She teaches from the knowledge of having taken the steps herself, to launch and scale profitable businesses. This podcast inspires you to stop making excuses and get to work building your own business. I love it!

  • Inspiration
    by JLDiaz10x from United States

    Alison is such an inspiration! She’s a real life woman who you can relate to! Love listening to her!!

  • You Need to Listen to This!
    by Brookie Jane Boutique from United States

    Listen to the Because I Can Life podcast if you want to be successful. Alison shares the “secrets” of making your business work. By the end of episode two, I knew the approach I needed to take in my new business to help my products sell themselves. Thanks Alison!

  • Listen! You’ll love it!
    by llc732 from United States

    Alison is amazing! She encourages you, helps you, and strengthens your resolve to do more, do better!

  • Thank you!!
    by jesygirl from United States

    Thank you for sharing all of your knowledge and excitement! It is contagious. I am glad you finally came out with a podcast.

  • Mind Blown!
    by LuluAndHarley from United States

    Wow! So amazing!!! I love these podcasts because as I listen to them I feel as if Alison is speaking directly to me. It’s like she’s in my brain and truly understands what I’m going through with my business- then helps me continue to the next step! Her voice is cheerful, yet calming and she is full of reassurance- I think she believes in me more than I believe in myself at this point!!!:)

  • Amazing information
    by kdirk25 from United States

    These podcasts have amazing information to help you with your business!! They are insightful, and a must for anyone who wants to sell anything including you Mr. Eskimo who I will sell ice to... because Allison tells you how.

  • Inspirational
    by DoeRaeMegan from United States

    Alison is the one who has inspired me to start something of my own. Her guidance makes magic happen! Only good things come from Alison!!!

  • Wonderful
    by stacemt from United States

    Allison and her business strategy have had my attention for awhile now. I am thrilled to be able to listen and apply her wisdom from these podcasts.

  • So inspiring!
    by raeggett from United States

    I love all that I have learned from Alison and her amazing way of leading and teaching so many of us to create our own businesses!

  • Inspirating and Motivating
    by Jgb9 from United States

    Alison is the real deal! She is all of us.... where we have all been and truly wants to help us succeed. She shares so much wisdom and knowledge and has blessed many lives!

  • Great Info
    by Tam4040 from United States

    I appreciate the information that Alison is providing as she teaches us how to overcome fear and self doubt while encouraging how we CAN have the lives we want!

  • Femmepreneur
    by Suncreature from United States

    Allison is so inspiring. She is so supportive and gives us so many tools to help us reach our goals. She is the ultimate #Femmepreneur. She is empowered and wants all of us to feel empowered as well. “Because I can” is such an empowering statement that can lead us to success. I feel so blessed to have found her course and podcast.

  • So inspirational and motivating!!
    by jayveetally from United States

    This was such a motivating podcast! The priceless information she spills about how to be successful selling online is interesting and exciting. I can’t wait to hear more!!

  • Keep the podcasts coming!
    by SHefel87 from United States

    Alison has such an enthusiastic outlook and so much knowledge to share regarding business ventures. Have thoroughly enjoyed the first few ‘Because I Can’ podcasts. I look forward to listening to her future episodes.

  • I can? Yes, I can!
    by Too hard to review from United States

    Allison does a great job of punching a hole in all of your excuses for why you can’t do this. She’s a down-to-earth cheerleader for everyone. Great podcast.

  • Obsessed!
    by Hidequa from United States

    Holy cow- Alison I can feel your energy through my phone as I listened to your podcasts today! I’ve just recently stumbled across your Instagram and even two weeks ago watched a webinar by you as well. I can not tell you how much I feel like you are talking to me, yet I feel myself hearing you, as if I am the one talking. I have felt for a long time that I have something bigger than me I need to do to help people but like the lady in your podcast with the epi-pen, I’m kinda closer to that side of things right now. BUT I feel like I am on my way and I hear your passion for helping people. I can’t wait to listen to more of your podcasts and see where this will take me in the future. Thank you for sharing your loving heart with others.

  • Get inspired!
    by DistinctlyDawning from United States

    Alison is so inspiring, knowledgeable and encouraging! She’s been there, done that and continues doing so which allows her to provide real time helps for your business. You can’t resist but to feel uplifted and ready to go after your dreams after listening to her!

  • Thank you
    by clanner90 from United States

    I appreciate your passion and for sharing

  • The Real Deal
    by momof5forlife from United States

    This girl right here is why I am still building my online business. Thank you so much Alison for the encouragement and great teaching tips! Love it!

  • Fairly new to podcasts
    by simplyLudic from United States

    I have listened to one other before and enjoyed it. I am looking forward to Allison’s as she has so much good stuff to share. Thanks Allison for doing this.

  • Thanks
    by DeVonya M from United States

    Alison thanks for sharing you and your thoughts and ideas!! I have made changes in my life thanks to you!!!

  • Inspiring & Amazing
    by DoohikeyDesigns from United States

    Alison is the real deal! She’s real as she inspires you to reach your best life. She gives you glimpses into how she has made multi dollar million businesses. Alison was called to serve others to help others reach the dreams we have always wanted to achieve. She inspires to help us Rise Up to what God wants us to become! It just keeps getting better and better!

  • Awesome!
    by SACP12 from United States

    She is such an awesome coach. It will open up doors you never thought you could go through!

  • Great information
    by ACP2545 from United States

    Alison is so inspiring and gives such great info

  • The Best Podcast!!
    by Micah Hyde from United States

    I have been starting up my own business and this podcast has given me so much motivation to finally get everything done!!! I started thinking up about 2 years ago and my dream is finally a reality !! Thanks Allison for all the motivation!

  • Love it!
    by Shanluvsry from United States

    Love her story, love her driver, love her willingness to share! This lady ROCKS!

  • Because I can is the best podcast out there!
    by GmaSheriE from United States

    Alison and her team are inspiring and changing lives! Join the clan! Because you can!!

  • Love this!
    by kcraven683 from United States

    Alison you are awesome, way to go! And thank you for this!

  • You are amazing
    by StazzyLynn from United States

    You are an inspiration. Truly talented.

  • Positivity
    by sophster78 from United States

    If you want to feel good and get excited listen to Alison. Her enthusiasm is contagious and she is just always happy.

  • The best podcast!
    by Bloodbath000 from United States

    She is the most honest, intelligent business woman out there. Love listening to her!

  • Inspiring
    by Snyder,A from United States

    I love how down to earth and real Alison is. Motivating podcast!

  • So encouraging
    by lovesstraberries4 from United States

    Alison always has relevant content and always so encouraging.

  • Inspirational and Real!
    by Greenski Beanski from United States

    I love listening to Alison because she shares from her heart! You can hear the passion in her voice and how much she loves what she’s doing. I’m excited to be able to listen to her marketing wisdom so I can put it in place in my business. Thank you for being real! Thank you for putting yourself out there and kicking fear in the teeth so I can learn to do the same!

  • Treasure Trove of Expert Goodness
    by linescrew from United States

    If you're looking to learn about building a successful online business, following your passion, and drive from a real person who practices what she preaches, this is the place! Alison is passionate about others successes- you can hear it in her voice. Against her norm of staying out of the spotlight and working behind the scenes Alison pushed past her fears of putting her face out there to follow her inner drive to teach others how she has been uber successful in several online businesses. She is still active in maintaining several online businesses and has taught me (and thousands more) how to build our own businesses. She is unselfish and wants success for all (and teaches how to do it without going into debt!). She gives so much to help others build their own dreams. Alison is the first mentor that I have found that doesn't hold back in sharing each piece to the complicated puzzle of successful business practices from idea to distribution to customer care. She doesn't promise magical overnight success- but gives you the keys you need and reminds you that your success depends on your dedication and hard work. I can't wait to see what her future episodes bring. Thanks Alison, for overdelivering yet again.

  • She’s Changing Lives!
    by TaraGlutting from United States

    Alison gives all her time and energy toward teaching people like you and me how to start a business and make all your dreams come true! This podcast is inspiring!

  • The Real Deal
    by CecOlpin from United States

    Alison is down to earth and relatable yet also extremely knowledgeable and savvy in her approach to business. You will enjoy and come away feeling empowered after listening to her amazing wisdom!

  • Real deal!!!!
    by AnnieBoz from United States

    Alison is the real deal and super legit. She knows her stuff and has helped me reach my goals plus more on many occasions. She is sincere and truly wants to help others and loves to see them grow. She is very motivating and she continues to inspire me in my life and with my business goals.

  • Love love love Allison!!
    by BreakingYarn from United States

    I was so happy to see Allison put out a podcast! She’s a huge inspiration and I admire her and her business sense! Already loving all the episodes!

  • Alison is Thee Female Entrepreneur To Follow!
    by JaimeCross77 from United States

    She’s been around the block, built a family and multiple, multimillion dollar businesses - what’s not to love about this HERo! Alison speaks from her heart and years of proven results. Would not be without this podcast in my back pocket.

  • Info needs to be consistent
    by joness59 from United States

    I missed that you mentioned the link to your bundle at the beginning of the podcast. At the end you mentioned the site is This is an invalid URL. I spent time trying to figure out the link until I saw it posted in the notes of your podcast. My feedback is to make sure the info you provide is consistent. Other than that it was a real good podcast. Hope this was helpful. Stephen Jones (your old Boise neighbor)

  • I LOVE MY MOM❤️❤️
    by bridges!! from United States

    WOOT WOOT!!!!!! Gooooooooooooo MOM YOUR THE BEST!!!!!!!!!!!!!!

  • She’s the coolest little buddy
    by Emmaisbeast from United States

    She’s really cool and everybody should and will Love her and this was the most spectacular thing in the whole universe because she is an angel

  • 5 starz
    by camila_hernandez from United States

    she is so awesome and i love this podcast so much!!!!

  • AMAZING!!!
    by Dad in church from United States

    Seriously love you!

  • Best Podcast!
    by Thesimpsoncrew3 from United States

    Alison is so encouraging and a wealth of information! Real, Genuine and Relatable! So thankful she took the leap as she has paved a way for us to do the same!!!

  • Stop whatever you are doing and subscribe
    by 534426783 from United States

    Seriously, if you are looking for a heart-centered coach who is going to break it down for you and hold your hand to the online marketplace, this is your leader. Follow her. Do what she says. Listen to everything she says. Take notes. Take action. Rinse and repeat. So happy this podcast has been born!!!

  • Wow! So powerful!
    by BevSchweig from United States

    I am loving Alison’s podcast! She is so down to earth and honest! You can hear the passion she has for helping others in her voice! She has over delivered once again. Can’t wait to hear more!

  • Inspired!
    by Jen 850 from United States

    Alison’s enthusiasm is infectious! I want to get started right now!

  • Love!!!
    by Beastajt from United States

    I have been a huge fan of Alison for years now! So excited she has launched a podcast!

  • Thank You Alison!
    by Savjack28 from United States

    So glad Alison is now doing a podcast. Very inspiring!

  • Because I can! Love,Love, Love!
    by Mysterious____ from United States

    This podcast is really great! Alison is such an inspiration!

  • So inspiring!
    by Heather of come home from United States

    Thank you Alison! You always know just what to say to help me get out of my way. I’m for sure going to start recognizing those fake negative thoughts and turn them around. ❤️

  • Finally!!
    by shellcoates from United States

    It’s about time Alison made a podcast!! I’ve been waiting! She is a professional business mastermind, yet so relatable as a mother and woman. Go Alison!!!

  • The Because I can Life Podcast
    by My Beautiful Child And Me from United States

    Alison is the real deal. She doesn’t just preach and leave us on our own. Alison works her online business right along with us and teaches from her own experiences. She shares the highs and lows and gives us the tools we need to succeed. She is kind and welcoming and supports us even when we feel we are failing. The community she has created for us to find like minded people who want to make a difference is the best group I have ever been a part of. I love that she is always up dating her course that we have life long access. The fact that she takes the time to do FB lives a few times a week where she is open to all our questions is remarkable. I am grateful I found her. It doesn’t matter if you are just starting out or a seasoned business owner, Alison offer something for all of us. Connie Leonard

  • Real and Inspiring
    by lastev from United States

    Alison delivers relevant content that works. Most importantly, she is your biggest cheerleader and keeps you motivated to work hard and kick fear!

  • An inspirational podcast
    by Dude202 from United States

    I love listening to podcasts to inspire myself in my business growth. An enjoyable and helpful podcast!

    by Oak&Willow from United States

    If you are looking to start your own e-commerce business, you will be hard pressed to find a more honest, passionate, caring person than Alison. She puts it all out there for you to see how to be successful. This podcast is going to change lives!

  • All Entrepreneurs Must Hear This
    by seesnow99 from United States

    I’ve been following Alison for a while now. I bought into her 0-100K system. My store is up & running thanks to her & a lot of hard work. If you want to have an e-commerce business & have the best support team ever, look no further. I’ve done tons of webinars & online research. Nothing compares to what I have learned from Alison. Her online Facebook group is nothing short of phenomenal. You can post your struggle & ask for help. Five hours later, you come back to loads of encouraging posts from fellow “clanners” who have been there & they’re offering helpful advice. I have been in her course since May 2018 & have watched her course get better & better. That’s because she’s constantly adding to it. The best part about all of this is that Alison is genuine. She really wants to see her students succeed. This podcast is just another way to encourage us & all of you at the same time. I’ve met her in person more than once & her sincerity is more than evident. Sit back & enjoy the podcast! Better yet, take that jump & come join us in the Because I Can Clan!

  • Yes I can!!
    by A. Nieto from United States

    Yes!! Loving the podcast! Real and raw reminding us all that we all start somewhere and we can each be successful.

  • So. Much. Info.
    by An Interpreter from United States

    I've learned so much about being an entrepreneur from Alison. Her teachings have changed my thinking, my shopping, and my future. I'm so happy she now has a podcast!!

  • Yessssss!
    by ryanhelms from United States

    Thank you Allison for sharing all your knowledge with us!

  • Amazing!
    by sarakappas from United States

    Alison is always so fun to listen to and as usual, is giving us amazing content that can really change your life!

  • So true and authentic!
    by Daxy111 from United States

    Alison is seriously the best and most talented business mom I've learned from! You rock!!

  • Perfect Morning Pick Me Up!
    by Arichards130 from United States

    This podcast is the perfect morning pick me up to kick my behind in gear and get motivated to live my best life everyday! I’m still in the beginning stages of my journey, but I’ve seen, heard and felt the real life stories of Alison’s students who continually inspire, support and encourage me to keep walking my walk and doing the work to realize my goals! Like Alison said, usually the best place to start is the beginning, so just jump in!

  • Lucky us!
    by Wild Azalea from United States

    Alison’s passion for helping others comes through loud and clear. I have already learned so much from her and look forward to future podcasts.

  • So motivating!
    by LexHemming from United States

    I’m loving this podcast. I feel like I CAN do whatever I put my mind to. It’s so nice to have such a positive, motivational, sincere example of what you can do when you trust yourself and step out of your comfort zone. Can’t wait for more episodes.

    by Dragonmaster191 from United States

    Seriously Alison is just INCREDIBLE!!! She is such a huge inspiration! She is so honest and real and you know she honestly truly cares about helping others succeed!!! I know she loves celebrating us when we learn from her and take steps to change our lives for the better....Because I Can!!!!! Thank you!!!!!

  • My new favorite podcast!
    by JBest4 from United States

    I’m loving Alison’s podcast! She has been so successful in her businesses and to have the privilege to learn from her is incredibly valuable. I could listen to her all day because she is so genuine and relatable. Her passion for helping others really shines through too.

  • Awesome content!!!!!
    by dtorell from United States

    She is so inspiring and has made the mistakes so we don’t have to. Thanks for your drive to help others help others

  • Amazing
    by Sarah Because I Can from Canada

    I was never one to listen to podcasts. But now I am hooked! Alison is brilliant I am learning and continue to learn from her. She knows the e-commerce business inside and out implement what she teaches it’s amazing! I am definitely enjoying the journey of the Because I Can Life.

  • Like Rachel Hollis...but better
    by Erin_Verb7 from United States

    Alison is inspiring and makes you believe in yourself, but she doesn’t stop with the warm fuzzies. She takes you by the hand and shows you how to turn your money making dream into reality with action steps designed to help you create your own success, not just dream about it.

  • Your Millionaire Best Friend
    by VinaHowell from United States

    Alison’s podcast feels like an invigorating conversation with a best friend. If you’re interested in a life of “more”, learning marketing and e-commerce, and hearing someone whose persistence and authenticity is unmatched, this is the podcast for you.

  • Awesome sauce!
    by Coolcv1998 from United States

    Alison you are in your element!! You are so easy to listen to. This is as real as it gets. Can’t wait for more episodes. Add this to your list for sure everyone!! Just awesome!

  • Inspiring!!
    by Olga Bella from United States

    Alison just makes me want to jump up and cheer. She is so inspiring!

  • ✨SO much goodness!
    by Briestarr from United States

    Alison shares so much goodness in this podcast! If you want tangible tips to take your biz to the next level and get inspired at the the same time, listen in!

  • So good!
    by Trendytikes from United States

    I love that she’s not only shelling out entrepreneur inspiration, she’s giving out real step by step advise for moving forward with business goals!!

  • So motivational! Love it!
    by elizathere321 from United States

    Love all the free advice Alison!

  • Awesome Alison!
    by Chelli C from United States

    I’m such a fan of Alison. Her podcast didn’t disappoint!

  • Rockstar!
    by Christine Michelle James from United States

    Looking forward to this! She rocks whatever she touches!

  • YESSS!! About time!!!
    by LINDS100k from United States

    Love Alison J. Prince! Can’t wait to learn more from her in this amazing podcast!!

  • Ready to learn!
    by tjshrews from United States

    Ready to soak up more info from this lady and her amazing family. Gives great practical tips for growing an online business! And...I just love that her whole family is involved!

  • The best Cheerleader!
    by KimHenrie from United States

    When you are feeling like a failure, you need Alison to cheer you on and to keep you going. She’s always reminding you that you were made for more.

  • From a Dads POV
    by from United States

    So happy Alison has launched this podcast. So refreshing to find parent entrepreneurs who are crushing it in business but at the same time being REAL, TRANSPARENT, and VULNERABLE about what it's really like to build a business with a family (without sacrificing the family)! So many families out there are struggling working 9-5 or more and still unable to provide for their families. Alison's journey is a tremendous inpiration that it doesn't have to be like that and as a Entrepeneur myself I'm looking forward to some solid advice and tips through this podcast. Thank you Alison!!

  • Left me wanting more!!!
    by kristin.sparks from United States

    Alison I love your passion for helping others succeed, it comes through loud and clear. Can’t wait for the next one.

  • Exciting
    by Queen Bee of three from United States

    I’m excited to see how this podcast evolves! We all need a pep talk now and then but I can’t wait until Alison digs in to some more juicy details for those of us already working the program. And I would love to hear interviews with successful fellow clambers. Thanks again!

  • Get Into This Community!
    by MindYourMomentum from United States

    You will never find a more supportive community anywhere else online than in Alison’s Because I Can Clan. Beginner? Everyone’s cheering for you to succeed. Intermediate? Everyone’s cheering for your continued success. Advanced? Everyone’s still lifting you higher. No matter your level, you’ll learn something new every week, if not every day. So excited to now have a podcast to listen to on my daily walks! #becauseican #becauseicanclan

  • Most Caring Coach❣️
    by 23569 from United States

    Alison is the best inspiring coach to help people start their own online businesses. If you have a dream to do this, know that Alison can help, inspire, encourage, and nicely kick you in the butt if that’s what you need! You can do it with her help and with the help of her team, which includes her husband Jared and her children who themselves made $100k in less than a year. Legit legit legit! You can live the Because I Can life!

  • Life changing!
    by rubyandedie from United States

    Alison knows her stuff when it comes to e-commerce. If you have ever wanted to start your own business she is the lady to follow!! Not only that but she helps you build confidence and belief in yourself!! Seriously listen to what she says!

  • So Grateful!
    by Brosky1213 from United States

    Alison is such an inspiration!

  • Love Alison’s authenticity
    by Sawshee from United States

    Alison has a great way of sharing her passions as if she is already your best friend. She’s is truly authentic and wants to bring value to as many lives as she can. I’m loving this already! Keep them coming!!!

  • Beca Miller
    by Beca Miller from United States

    “Because I am not going to settle!” Alison is full of gold! I strongly recommend listening to her podcasts and learn how you don’t have to settle and can reach your dreams.

  • Just WOW!
    by Walter Gro from United States

    Alison is so inspiring and informative! We were so moved by her story of creating her business and changing her families future that we’ve got our kids listening too! Love it

  • Love love love!
    by mlci from United States

    Wherever you are in your entrepreneurial journey Alison has the message you need. ❤️

  • Not alone
    by melnemlove from United States

    Having your own business can feel like you are all alone. Alison and her program make me feel like I have a personal coach and cheerleader. Can’t wait to see how far I can go...because I can!!!

  • Alison is the expert
    by Mm1982us from United States

    Alison isn’t just the expert, she is a mom entrepreneur and knows real life experiences and feelings and helps you overcome yourself and get out there! Excited you finally have a podcast!

  • Best ever
    by nyecreate from United States

    This is will help anyone no matter where they are in trying to run their life and business.

  • A podcast full of awesomeness
    by JLO52006 from United States

    This podcast talks about the real life of a success entrepreneur, Alison Prince, and other like it. She tells you how to run a business and have a life too. She’s down to earth, tell it like it is presence, is exactly what people want to hear. She’s honest, open and funny. Take a listen, and you won’t regret it.

  • Speaks from the heart
    by Lisa Dinsmore from United States

    Alison has a great knowledge of business and shares that with us. She truly cares and wants other to succeed just like she has. I’m so excited to continue learning from her as she shares her knowledge.

  • I’m learning new things
    by Trippy6911 from United States

    My garage is full of stuff that I can sell, I had no idea where to start. My cousin recommended I listen to Alison and truth be told I’m beginning to have an idea on how to get my business going. I truly recommend listen to her or even watching her YouTube videos.

  • Authenticity
    by Samantha Richardson from United States

    She’s the real deal and no Bs, her passion to help others shows in everything she does. I love following/listening/ watching Alison because shes knowledgeable and is taking you through her experience! I’m soooooo excited for a podcast! Can’t wait to hear what more I can learn from this woman!

  • Thank you, Alison!
    by stacyj:) from United States

    Thank you for your words today! Very inspiring to me! Can’t wait for the next!

  • The best!!
    by Lacegan from United States

    Alison knows her stuff in the e-commerce world and is so great at showing others the path to success too!

  • This is the best person & podcast to learn E-Commerce
    by Viciousinc from Canada

    Alison is hands down one of the best people on the planet to learn e-commerce from. Not only has she successfully gone through the process and failed forward along the way, she also shares everything and does it with such genuine grace and humility. It’s hard to find people that walk the walk and do it in a way that lifts up the people around them. This is that person. Listen and more importantly apply everything she says. Thank you Alison!!

  • Life Changing
    by N Family from United States

    Alison is an expert in her field. If you want to change your financial future this is the podcast for you!

  • Real Deal
    by Mashie422 from United States

    She is so authentic and her messages are heartfelt and real. So glad to finally have a podcast from Alison!!

  • Got my wheels spinning
    by iRunOnEmpty from United States

    Alison has a way of getting you to not only think about your goals and your dreams, but Act on your goals and your Dreams. I’m ready for that Because I Can Life!

  • Alison Prince WALKS THE WALK Like No Other Person I Know
    by Supreme Dragon Slayer 69 from United States

    Full Disclosure. I met Alison and her amazing family just a few years ago and in that time I have witnessed an incredibly humble person step into even more of her greatness. This is someone who chases Impact over Significance in everything she does. In a world where most “big marketing gurus” who just yell louder to be heard and rely mostly on manufacturing celebrity to become a house hold name... Alison has been actually walking the walk for decades. She is family focused. She is heart centered. But make no mistake. She is one of the most BRILLIANT Marketers and Business Builders in the world. She had proven herself time and time again on her multiple businesses in multiple niches. All. From. The. Ground. Up. So yes. I know her. Which makes me qualified to write this review bc if you do have an opportunity to ever meet her in real life, feel good knowing she is the same in real life as she is on this podcast. Dave

  • The real deal
    by Utah PT from United States

    If you really want to know what it takes to change your life then you better listen. Alison knows what it takes to start and grow your new online business and love your entrepreneur life.

  • So happy Alison finally is releasing a podcast!
    by Arushi-315 from United States

    So ready to listen to all these episodes.



Read Full Transcript

Alison 0:00
What's happening with the stock market, and what's happening with the Coronavirus, and what's happening with the world. And I was being blown back and forth, and back and forth. And, I felt so disoriented. But, when I took a moment to remember, "Wait, where is my focus? What am I doing?" And, I remember God is my business partner. I remember what my vision is. I remember my true why of why I'm in here, teaching people how to make money, the weight of everything came off.

Hey, you are listening to the Because I Can Life Podcast, where we believe we can decide our own income, choose happiness, kick fear in the teeth and never ever stop. Why? Because we can. I'm your host, Alison J. Prince and I went from being a junior high science teacher to building four online, multi-million dollar businesses, with four kids at my feet. Each week, I'm bringing you real conversations that have led me as well as other experts to step into our dream online business lifestyle so that you can get the answers you need to craft your because I can as well take that first step and commit now to your Because I Can Life by downloading your free personal bundle at

Hey, this is Alison with Because I Can Life podcast. And this episode maybe a little different, because I wanted to get this podcast out quickly, because of some of the things that I'm hearing from a lot of direct messages that I'm getting. And so, I figured now would be the perfect time to say it. I'm getting questions and messages that say, "Hey, I think I might wait to start my online business" or "Hey, I think I'm gonna scale back, and maybe not do my e-commerce store as much, until the economy starts to pick up." And I get it. What's going on in the world is heavy. I mean, I'll be the first to admit. Yesterday I went out into my driveway, and... I'm in Puerto Rico, and I just... I felt the weight of the world really heavy on me.

A few days prior to this, Utah had an earthquake, and my friends, and my family, a lot of my students are out there. Watching the stock market. And it just got to be a little too much to me. So I went out in my driveway, because we are on complete lockdown. We are not supposed to leave our homes. And, so I stayed really close to my house in my driveway, and I just sat and I just bawled. And it was one of those really, like the ugly cry ball, but I let it all out, because my neighbors, they're in their homes, they weren't gonna see me. Right? And I just let it out. And I walked inside when I was done, and my husband Jared looked at me, and he said, "Are you okay?" And, normally, when he asks me that, I'm like, "Yeah I'm fine. I just need processing some things." But this time I said, "No, I'm not okay. Can you hold me for a minute?"

And he came over and he held me. And I just let it all out. I just let everything that was so heavy to me. It just felt lighter. And maybe it was because Jared was holding me and lifting me when I just didn't feel like I could. Whatever it was, it just felt so much better to not feel like I had to do this whole thing on my own. And we got talking, and we ended up coming across this story, and we saw it on Instagram. And this guy was talking about how when Peter was walking on the water when he was looking at Christ when he was looking forward to where he wanted to go, he was able to confidently walk on the water. Then when he looked away, the winds and the water blew him to and fro and he fell right and it wasn't that the water or the wind Bloom, it's just that he took his eyes off the goal. He took his eyes off God. And that's when he fell. And so Jared and I start talking about this.

And I, you started remembering, oh my gosh, I think I'm being tossed to and fro listening to what's happening with the stock market and what's happening with the coronavirus and what's happening with the world. And I was being blown back and forth and back and forth. And I felt so disoriented. But when I took a moment to remember, wait, where is my focus? What am I doing? And I remember God is my business partner. I remember what my vision is. I remember my true why of why I'm in here, teaching people how to make money. The weight of everything came off because I remembered at that point, I can't control the virus. I can't control the economy. I can't control the stock market, right. I can only control me. And I can only do the things that I like focus on the things I can change, and everything else needs just to melt away. And so for the rest of the day, I turned off social media. And I'll tell you what, yesterday was one of the best days to help me clarify my goal. So I'm going to challenge you right now, if you are feeling the weight of the world, and should I do this? Or should I do that? Just stop for a moment. Turn off your social media, and focus on your true why of why you started a business. And you may know that I have students and teach them how to launch a business and how to grow a business. And there's been a lot of talk about what is happening and the conversations that we should be having with our students and the essentials and nonessentials that we're in Puerto Rico right now.

And if we go to Costco, they've roped off all the nonessentials and you can only buy the essential And I don't understand how they decided some stuff is nonessential and some stuff is. And so we start talking about that and I had a gal in the group say, hey Alison, I have a product that's considered a nonessential and she sells jewelry. And she said just so you know the month of March is going to be my biggest month and I've ever had. And so if you are going in thinking, I don't know if I can do this because nonessentials aren't selling. I'm telling you they are. Costco is not selling them. Amazon, we know just said, don't ship any nonessentials to us. We just need to focus on the essentials right now. And so people are out there looking for what is deemed nonessential. And they're looking to small business owners, there's they're looking for you. You have been planning your business you have been getting it together so that people can buy from you when they need to and now is the time for you to step into that role and not shrink and not say I think I might just wait. No, now's the time for you to be able to stand up and serve your customers. I've got another gal all of I did a podcast about her journey. A year ago, she'd only made $1,000 for the entire year. And in January, she had an amazing month, March, the month that we're in the month of this crazy chaotic everything. She is still pulling in numbers that are going to beat her previous numbers. She sells t shirts. T-shirts have been deemed oversaturated For how long? And she is still doing it. And it's because they're learning to change the conversation. And I want to talk about that today. Because your products are absolutely vital.

And then if you're thinking oh, do I start now do I'm not starting now. Right now Shopify just announced they're giving their customers three months free. They usually only do 14 days, three months free to get your store up and going. Yes, now is the perfect time to start your online store. And I have students that have come in two days ago I had Christie come in, and she's already making sales. Megan Perry had her first cells. She had two of them yesterday, Jessica Mason is celebrating she just launched her shop and had her first sell. So if you're thinking, maybe I'll hold off. I actually think now is the time that your customers need you the most because they can't go into the stores. They can't like shopping is just different now.

They're turning to you so that you can serve them so step into it. And I'm not saying that sales will explode. I'm people are a little bit nervous about spending. I completely understand that. But why not start building the relationships start building your community For when things lift, they're going to come to they're going to remember you and become a raving fan. So let's talk some of the specifics about how you can start changing the conversation in your business to start serving your customers. So the other day, I ordered some earrings, and they were delivered, and they were delivered on day one or two of the lockdown. And so when I was opening up the package, they brought me joy. They reminded me of a friend sending these to me, and it just gave me a little bit of comfort. And I started thinking about it. There's a lot of people that are in their homes right now and you can't go and drop something off their house or if you do you like have to chuck it at the door and get back in your car and drive away.

Because we're all supposed to be separated and 100% supporting that so that and I don't want to get into the whole virus thing. But it's not like we can go and talk to people like we normally Have right? And I know there are some extroverts living with an extroverted husband. He's kind of like getting a little bit antsy, right? He misses talking to people, he misses that connection. And so the conversation of these earrings instead of getting on and saying, Hey, I have these earrings, they're 1299 for the next 24 hours. That's not the conversation that needs to be had right now. The conversation needs to be more like, Hey, you know what? These earrings, I got something so amazing. All those extroverted friends of yours. Maybe there're some introverts too, they are craving some attention one on one and because we can't go into their houses, I'm going to do this. I'm going to send you a pair of earrings and I'm going to send your extroverted or introverted friend a pair to and so you guys can feel more connected. Let me know who shipped out while you're being quarantined in your house. Do you see how that is serving? It's serving?

Oh my gosh, right. I have a friend, total extrovert, and she's probably struggling a little bit. And I bet these earrings can bring her joy. Right? You're changing the conversation. Another one is I've got this planner right here from Katie Evans. And I did a podcast episode with her highs and lows journal, and you can go back and you can listen to that one. But it was all about creating family traditions, and about sitting down at the dinner table and writing out the highs for the day and the lows for the day. And she's starting to change her conversation about the highest and the lows of what's going on and have some of these hard conversations. Our kids are looking at social media right now. And they're getting a mix of information. Heck, I'm getting a mix of information. Sometimes they don't know how to process it. And so having sitting down and saying, Hey, what did you think about that Instagram post? Or what do you think about that and make decisions journal where you can work through the emotions of what is going on. Mr. Rogers, he was an expert at taking hard topics and breaking them down and discussing them, especially with little kids, so they could start learning how to process their emotions. So she is using her journal now as empowerment to families to be able to recognize the emotions to talk about the emotions to say, Okay, this is really heavy, but let's find a silver lining.

Let's find a high of this quarantine that we're going through. And then another example, New Tradition Crafts from Katie Oliver. She has been working on an Easter package. She was inspired to create an Easter package to get out to her customers. And if she thought, Oh, you know what my customers are stressed. I think I'll just hold off what it does serve as it would be right now. As we all need to get a little bit more Christ, a little bit more God in our lives for her not to get out there and sell her products to bring peace to the world brings peace to the family. God gave her the inspiration to start this product. And so she needs to keep going, so that she can give her customers more peace to help teach kids how they can find peace. Customers that really need you right now. All right, this next one. I've been seeing this on social media. The think I need to bring this one up because it is a good topic. I'll just say that it's a good topic. So I'm seeing a lot of people give stuff away for free. And then I'm seeing other people sell products. And the people that are selling products are starting to get shamed.

And it blows my mind about that. That people are thinking that we need to start giving everything away for free. I want to remind you, when you start going online when you start Putting your message out into the world. You're going to get haters. You're going to get haters no matter what. And some of the haters right now are starting to shame people for selling. And I need you to pinky promise me right now that you will turn it off. Entrepreneurs, you are an entrepreneur. And it is your job to create money so that you can do good things with that money so that you can hire people. So those people can pay for their homes pay for their food, right? So that you can pay for your own food. The grocery store is not going to give us food for free. You being able to create money is just like the blood of the body. Money is that to the economy, right? What happens if blood doesn't circulate in the body? It dies, right? What happens if money doesn't circulate in the economy, it crashes

And when we step up and get that money circulating, we are helping out so Don't feel bad about charging, just give more value. You know my thoughts about money you're not taking from people. You're giving them value. Yeah, they're giving you a piece of paper the guy's face on it, right? But you are giving value, your products are changing their world. So keep on going. And here's another thing that the news is really, really good at. It's telling you that all businesses are failing. Not all businesses are failing. Yes, there are some and my heart goes out to them. And I want to figure out how to support them. But there are businesses that are still going because they've changed. They've been able to change their way they're communicating the way they're serving their customers. The other day, I got an email from Smith's it's a grocery store in Utah, they're looking for 100 people. Yes, they're hiring 100 people, because they're changing the conversation or delivering groceries to their customers. And so it's a better Out changing the conversation and serving your customers better. All right, another thing that I'm seeing is

business owners are starting to look desperate. Now, if you've ever had a dog, you are going to totally understand this. You open up your friend door, and the little mongrel little dog gets outside and what do you do? You go chasing after it, and what does the dog do? It runs away from you, right? versus if you stop, you turn around and you run the other way, the dog actually turns around and will start chasing you because he thinks it's a game right? When you go out into your world starting to sell products, and you start chasing your customers, they're going to fill it and they're going to want to run away from you. When you start saying hey, buy my product small business job, sir suffering, come buy my product combined my product. They're like, Whoa, hang on, but when you change the conversation, and I'll Give you the thought process on how you can do that. Then the customers will actually come back to you. desperation does no good in marketing, I can promise you that.

Okay, so here's the thought process and write this down if you need to. You go from what do I need? finish that sentence? What do I need? I need sales. I need customers, I need more products that are being sold. I need more money. Right? You're going to change it to where am I needed? Where am I needed? Now let's go back to this Smith's the grocery store example. It's fresh on my mind because I just got the email from them. If they would have sat around a table and said, All right, what do we need? We need more money, we need more cells. Let's run a discount. We need we need we need that would have served nobody. They wouldn't have been able to get customers because customers. I mean, it's a different time right now, right? You can't have a lot of people in the store at least here. reco they've got limits on how many people can get into the store. You have to wait there six feet apart to be able to get into the store anyways, it's just a different time. So they thought, where am I needed?

We are needed in helping getting this food to our customers. So let's start driving this product to our customers so that we can serve them better. And they were able to step into it. And they're still selling, they're still making those sales because they switch their thought from what do I need to where am I needed? So have that thought process in your brain as you start to go online and say, Where am I needed? How can I serve my customers? How are my products going to be needed in their lives? All right, so I talked about changing the conversation, the shaming and the haters of Should I actually asked for money right now. We talked about desperation in the last time thing that I want to talk about is a reminder, actually of one of the other podcasts. And should you lower your prices? Right now? I don't think you should, I actually think you create more value instead of lowering your prices. Now, if you listen to the episode, I talk about a concert throwing a concert in your business, not like a real concert. But think about when you buy the CD at the store versus going to a concert, you buy the CD for 10 bucks, right or you used to play along with me versus going to a concert and I just went to Ricky Martin and paid I think it was $150 for an experience. I only got to listen to Ricky Martin songs one time there. But if I had bought the CD for 10 times I could have listened to him thousands of times, right. Well, the difference is I wanted the experience. I wanted to see everybody live in La Vida Loca in that concert hall. And so was willing to pay more. So what can you do with your products to give an experience?

So here's an example. I sell pillow cases. So instead of just selling a pillow case, right now, I could say, hey, I want to create a pillow fight. So get one of our pillow cases, and then we're going to ship you Pillow Talk questions are also going to be shipping you the best rules for your pillow fight. And then we're going to be shipping you a bonus of funny questions or funny quotes or jokes that you can stick on your kid's pillow at night, so that you can hear them giggling. And then the last thing that we're going to do is we are going to send you the perfect way to build a sleep over for it with the family. And so instead of just buying a product of a pillowcase, you're actually creating this whole entertainment this whole experience of the family gets to do together. And it's going to cost you just about the same thing. You can go over to

You can use one of their templates, and you can put all that information in there. And then you just deliver it with your confirmation email after they have bought. It doesn't need to be expensive. You don't have to print off the papers. You can just make a bonus content after they buy your product. Now if you're like Alison, I don't have pillowcases, I sell clothing. Clothing is perfect. What you can do is instead of just selling a T-shirt, talk about what's on a T shirt. Let's say you're selling a T-shirt that says joy. How many of us mean joy right now in our lives, we all do. Right? So maybe you can tell them I printed it so that when you are looking in your computer, you can see the reflection of the joy bouncing off to remind you of how we should be

But what we should be focused on and that's the joy in our life right now. Then you can give them 30 days of joyous quotes that they can look at throughout the month, you can include some templates for them to write joyful cards to be able to send to their neighbors across the street, that they can just go drop off at the door, and runaway. There are so many additional things that you can do to increase the value to throw that concert, to give your customers and experience that no one is going to replicate. Because your experience what you are doing is unique. And this is why the world needs you to step up and you to keep selling your products in this crazy world. As entrepreneurs, we get to create our own jobs. We get to navigate, we get to be creative. We get to serve people, and in return when we're serving, and we're putting value out in the world. That's when we Get this paper with a guy his face in it. And is it easy like switching on a light switch? No, it takes work and it takes testing and it takes tweaking this and tweaking that and finding out what your customers need. But that's why you were born with a brain that you have.

Because you will figure it out. You have figured

Things out up until this point. And now it's just something new. And we get to figure it out together. If you are a member of the $0 to 100k System. We have discussions about this all the time. And if you're not, I encourage you to get in a group if it's not my group, get in another group so you can start having these conversations about how you can change what's happening with the world. We're trying to figure out these new normal things aren't going to go back the way they word they never will be able to write but going forward We just need to take that deep breath and say, Okay, this is where we are. Now how do we navigate through this together? And just like Jared held me yesterday when I lost it, find a friend, find a husband, find someone, find a group that can hold you while you're trying to figure out your new normal. We are in, kids are home, and stores are closed. There's a lot of going on. And we can't let it crush us. We can't we have to remember, we can't change those things. What we can change is where we are looking. look towards your Why look towards God, and you've got this. We've all got this. We were meant to do this together. Now get out there and go serve the world and put that money in your pocket where it belongs. So you can continue serve. I'll talk to you guys later.

Hey. Thank you so much for listening to the Because I Can Life podcast. Do you have a question that you'd like me to answer raw and uncut on the podcast, all you need to do is head over to Apple podcast, and do three simple things. Number one, leave a rating and review and tell me what you think of the podcast. Number two, in that review, ask anything you want, related to your lifestyle business. And number three, if you want a shout out, make sure to leave your Instagram handle or your name. That's all. Then just listen to hear your question answered live, raw, and uncut. Don't forget to join us next time on the Because I Can Life podcast. We'll see you then.


You will never learn more, you will never grow more and you will never enjoy more this course and community that Alison Prince has created. Alison is the real deal and the things that she shares is incredible! Do you want to be your own boss? Do you want financial freedom? Then follow Alison and get her course!! Best decision ever.


Alison J Prince


You will never learn more, you will never grow more and you will never enjoy more this course and community that Alison Prince has created. Alison is the real deal and the things that she shares is incredible! Do you want to be your own boss? Do you want financial freedom? Then follow Alison and get her course!! Best decision ever.


Alison's commitment to her course and students is phenomenal. She offers an unrivaled level of support, with weekly trainings, course updates, expert guests and more. She's also created an online group unlike any other I've ever been a part of. Course participants help one another, encourage each other, and share information--and of course, Alison is right in there as well. Highly recommend this course for anyone who is looking to build a sustainable e-commerce business the right way. Definitely 5 stars!


Alison J Prince


Alison's commitment to her course and students is phenomenal. She offers an unrivaled level of support, with weekly trainings, course updates, expert guests and more. She's also created an online group unlike any other I've ever been a part of. Course participants help one another, encourage each other, and share information--and of course, Alison is right in there as well. Highly recommend this course for anyone who is looking to build a sustainable e-commerce business the right way. Definitely 5 stars!


WOW, WOW, WOW!!! I have been dabbling in trying to get an online store up and running for over a year, gave up, and then seen Alison's story! There was just something about her that drew me in and am I ever THANKFUL!! I joined the Clan just a couple of months ago. I have learned more in those two months than I think I EVER would have without this! I am already selling on my own site and pushing forward daily!! So excited to see what the future holds!!


Alison J Prince


WOW, WOW, WOW!!! I have been dabbling in trying to get an online store up and running for over a year, gave up, and then seen Alison's story! There was just something about her that drew me in and am I ever THANKFUL!! I joined the Clan just a couple of months ago. I have learned more in those two months than I think I EVER would have without this! I am already selling on my own site and pushing forward daily!! So excited to see what the future holds!!
Alison J Prince